eTrends
Google Merchant Center Next: the evolution of eCommerce
In eCommerce, there’s something new every day. Now comes Google Merchant Next, the evolution of Merchant Center with a new user experience. Its main purpose is to simplify the tool and make it more appealing to advertisers. What is Google Merchant Next? Google Merchant Next, like Google Merchant, is a…
The opportunities and challenges of eCommerce in Spain in the coming years
In recent years, eCommerce has become hugely important in the Spanish market and a major opportunity for businesses looking to…
Social media, the new search engine: how online shoppers are changing their search habits
Social media has evolved beyond simple interaction platforms into a powerful search engine for online consumers. The way people search…
From wholesale to retail: how B2B companies are transforming their online business models
In eCommerce, the B2B (Business-to-Business) model has long been the main approach for transactions between companies. However, with the exponential…
How using video helps improve eCommerce conversions
In the dynamic world of eCommerce, strategies for attracting and retaining customers are constantly evolving. But one factor has proven key in recent years for increasing conversions and improving online store performance: the use of video. Video is a powerful marketing tool. Thanks to its ability to convey information quickly…
Social Login: success story of a LogiCommerce online store
In eCommerce, optimizing the user sign-up and login process is essential to ensure a smooth, satisfying experience, especially now that…
CRO best practices to improve your online store’s sales
If you run an online store, you’re probably keen to improve your website’s CRO so more people take a specific…
What’s behind a successful eCommerce business?
eCommerce is a competitive, constantly evolving world, and for an online business to thrive, you need to pay attention to…
Google’s Project Magi: what it is and how it will affect marketers and ads
Google’s latest project, called “Magi”, will change the way we use the search engine. According to the New York Times, Google has more than 160 engineers working on Magi, which suggests it’s a major, large-scale project. What is Google Magi? In essence, Magi is a project that will turn Google’s…
Five innovative ideas to dramatically improve your eCommerce results
eCommerce is a constantly evolving field, and keeping up with trends and adopting innovative approaches can make a big difference…
The power of Live Shopping to boost your eCommerce sales
Have you heard of Live Shopping? It’s the latest eCommerce trend and one of the most effective ways to boost…
Why should your company switch to a headless eCommerce platform?
Looking to improve your customer experience? Consider adopting a Headless eCommerce platform. This technology lets developers focus on the online…
Hacks to grow an eCommerce business fast
Opening an online store can be a challenging but rewarding experience. However, getting customers to notice your eCommerce amid a sea of competitors can be discouraging. To grow an online store quickly, here are some effective tricks to keep in mind: With a combination of strategic thinking and planning, eCommerce…
Automation tools to improve your eCommerce performance
Let’s face it, running an eCommerce business is hard work that touches many areas. Technical staff, accountants, customer service reps,…
Pros and cons of eCommerce for local economies
Today more than ever, a company’s success is tied to its online presence. With the rise of eCommerce in recent…
10 trends for eCommerce success in 2023
The eCommerce landscape is constantly changing, so you need to stay ahead in 2023: these ten trends will be on…
5 tips to improve your eCommerce business
With the rise of digital marketing, the emergence of Headless architecture and the sector’s post-pandemic acceleration, eCommerce businesses have seen strong growth. But with competition in this market getting fiercer, it’s important for business owners to stay ahead. Here are some strategies you can use to maximize your eCommerce business.…
What is driving eCommerce growth?
In recent years, eCommerce has grown incredibly. In 2023, eCommerce sales are estimated to account for 17.5% of total retail…
How eCommerce is changing the retail industry
eCommerce is having a major impact on the retail industry, and its importance will only grow. At Trilogi we have…
January sales: get your eCommerce ready to sell more
With the new year approaching, it’s time to start preparing for the January sales. Many customers flock to eCommerce sites…
eCommerce trends for 2023
eCommerce trends evolve every year and change constantly to adapt to consumers and the market. Merchants and users alike are becoming increasingly tech-savvy, which is why the entire eCommerce ecosystem must keep up and anticipate their needs. That means knowing the eCommerce trends for 2023. Keep in mind that 2023…
B2B businesses are booming in eCommerce
The “Business to Business” segment has always been very different in nature from “Business to Consumer”: complex products or services,…
Live Shopping eCommerce: what you always wanted to know but nobody has told you yet
Have you heard of Live Shopping? If your answer is yes, great, because you’ll still find valuable information in this…
The power of micro-influencers
There’s no doubt we’re in the age of social media, which has become a key channel for brands to communicate…