Marketing and eCommerce agency for the pet sector

Brands that pets love and so do their owners

B2C and B2B eCommerce, marketing, loyalty and AI Agents for manufacturers, distributors and specialty stores. Get your customers to reorder… before the bag runs out.

A market that keeps on growing

+2,100 M€in pet food sales in Spain in 2025
+6.1%growth compared with 2024
+12.2%growth in cat food: the sector’s main driver

Source: ANFAAC, as reported by Alimarket (March 2026).

Cotecnica, a TRILOGI client in the pet sector
VetNova, a TRILOGI client in animal health
Ownat, a TRILOGI client in pet food
Albet, a TRILOGI client in the pet sector
Kit Cat, a TRILOGI client in cat food
Freedog, a TRILOGI client in dog accessories
Pet sector clientsFood · Animal health · Accessories

The sector’s challenges

Selling for pets has its own rules.

Marketing for pet brands is unlike any other sector: purchases that repeat every month, catalogs that change with every breed and a professional channel that demands its own pricing. We know it up close.

  1. 01

    Customers always buy the same thing… unless they slip away

    Pet food runs out on predictable dates. Whoever sends timely replenishment reminders wins the repeat purchase; whoever doesn’t hands it to a marketplace.

  2. 02

    Catalogs by species, breed, age and size

    Bag sizes, flavors, life stages and special needs. You need a PIM and filters that help people choose in seconds, not twenty clicks.

  3. 03

    Big chains and marketplaces squeezing margins

    Competing on price alone isn’t sustainable. Your store has to offer what they don’t: expert content, service and loyalty.

  4. 04

    The professional channel wants to buy online too

    Vet clinics, stores and breeders need a B2B portal with their own pricing, quick ordering and order history, connected to your ERP.

Who we work with

From pet food to the clinic: the whole pet ecosystem.

01

Food and treats

Manufacturers and brands of dry food, wet food and treats that want to sell direct and build customer loyalty.

D2CLoyalty
Cat playing with a toy02

Accessories, toys and textiles

Broad catalogs with size and color variants, photography that sells and seasonal campaigns.

B2CMarketplaces
Cat resting at home03

Animal health and veterinary

Labs and distributors that sell to clinics through a B2B portal and communicate rigorously with pet owners.

B2BERP
Dog running toward its owner in a park04

Specialty stores and chains

Retailers with physical stores that unify stock, prices and customers across store and online.

Unified CommerceOmnichannel
Dog playing in a river05

Outdoor, equestrian and sports

Niche brands with highly passionate customers: community, content and a store to match.

CommunityContent

Does your brand fit a different niche? We know that one too.

Tell us about it

How we automate repeat purchases

We know when the bag runs out. And we send a reminder first.

Using each order’s data, your store calculates when the product will run out and sends the replenishment reminder at just the right time. Try it:

12 kg
Day 1 · purchaseDay 70 · runs out
70days the bag lasts
65day we send the reminder
5orders a year from a loyal customer

Indicative estimate to illustrate the automation. In each project we use your brand’s feeding tables.

Everything under one roof

Marketing and eCommerce for pet brands, with AI across the whole funnel.

Generation

SEO by species, breed and need. Campaigns on Google, Meta and TikTok.

Capture

An AI advisor that recommends the right product and captures the lead.

Management

CRM and automations: welcome, replenishment, the pet’s birthday.

Conversion

Fast checkout, easy reordering and a B2B portal that turn every visit into a sale.

01

Consulting

02

Marketing

03

Design

  • Product and lifestyle photo and video
  • UGC with owners and creators
  • Product pages that explain ingredients and benefits
  • Store design and usability
04

Technology

  • B2C eCommerce and B2B portal
  • Recurring orders and subscriptions
  • ERP, PIM, CRM and store connected: Unified Commerce by TRILOGI
  • AI Agents and 24×7 support

We’re a good fit if…

Your brand is serious about growing.

  • You manufacture, import or distribute pet products.
  • You already sell online or want to get off on the right foot, in B2C or B2B.
  • You want customers to come back without relying on discounts alone.
  • You prefer data-driven decisions and a committed partner.

First meeting

What we review together.

  • Your sales channels and where margin is leaking.
  • Catalog and product data: what helps or holds back sales.
  • Repurchase and loyalty: what each customer is worth.
  • Technology and integrations: what to keep and what to improve.
Book a meeting

Keep exploring

Guides and tools to sell more to pet owners.

Frequently asked questions

What we’re often asked.

Do you only work with online pet stores?

No. We work with manufacturers, importers, distributors, animal health labs and specialty stores, selling both to consumers (B2C) and to the professional channel (B2B).

Which platforms do you work with?

We’re technology-agnostic: LogiCommerce, Shopify, Shopify Plus, PrestaShop or WooCommerce. We choose the platform using eight criteria, from time to launch to total cost of ownership.

Can you set up subscriptions and recurring orders?

Yes. We set up subscriptions, replenishment reminders and email or SMS automations connected to your CRM, so repeat purchases don’t depend on the customer’s memory.

I already sell on Amazon and in stores. Does my own store make sense?

Yes, as a complementary channel: it gives you margin, customer data and a direct relationship with them. We connect every channel so stock, prices and orders are always in sync.

Do you have experience in the pet sector?

Yes. We’ve worked with brands such as Cotecnica, VetNova, Ownat, Albet, Kit Cat and Freedog, in pet food, animal health and accessories.

How do we get started?

With a first, no-obligation meeting where we review your channels, catalog and technology. From there, we propose a phased plan, starting with what has the most impact.

Next step

Our business is to grow yours

Tell us what you want to achieve with your brand and we’ll propose the first step.

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