B2B LinkedIn Ads agency
Ads that reach the people who decide
We plan and manage LinkedIn Ads campaigns for B2B companies: target accounts, decision-makers by job title and native forms connected to your CRM.
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Marketing
LinkedIn advertising to generate B2B business
LinkedIn is the only major ad channel where you can target by company, industry, size, job title and seniority using data professionals keep up to date themselves. That makes it a powerful channel for B2B sales, but also a demanding one: cost per click is high and poor targeting gets expensive fast. As a LinkedIn Ads agency, we design campaigns built to generate opportunities, not just clicks: target account lists, role-specific messaging, formats suited to each stage and a direct connection to your CRM to measure what really matters.
- Consulting
- AI
- Marketing
- Design
- Technology
The challenge
What usually goes wrong in LinkedIn campaigns
Targeting that’s too broad
Huge audiences that drain the budget on profiles that will never buy.
Low-quality leads
Forms that generate volume but that the sales team can’t turn into meetings.
Brochure-style creatives
Ads that talk about the product rather than the decision-maker’s problem, with little engagement.
No connection to sales
Leads that sit in a spreadsheet and results measured only by platform metrics.
In B2B you’re not after clicks, you’re after conversations.
What we do
What we do in your LinkedIn Ads campaigns
LinkedIn Ads strategy, management and optimization focused on sales pipeline.
Account-Based Marketing (ABM)
We upload target account lists and engage their decision-makers with messaging specific to each company or industry. Marketing and sales go after the same accounts at the same time.
Targeting by job title and company
We combine job function, seniority, industry, size and location to reach decision-makers and influencers. We exclude what doesn’t add value to protect the budget.
Lead Gen Forms
We design native forms with just the right questions to qualify leads without hurting conversion. We connect them to your CRM so sales can act within minutes.
Thought leadership ads
We promote content from your executives and experts to build trust and recognition in your industry. In B2B, people buy from people.
Creatives and formats
Image, video, carousel, document and message ads tailored to each stage of the buying cycle. We test variants and scale the winners.
Measurement and retargeting
We set up the Insight Tag, conversions and retargeting audiences based on engagement with videos, forms and website. We report qualified leads and opportunities, not just impressions.
How we work
How we run your LinkedIn Ads
Goals and accounts
We define sales goals, priority accounts and decision-makers to reach.
Campaign structure
We design campaigns by stage: awareness, consideration and lead generation.
Content and creatives
We prepare role-specific messaging, creative assets and lead capture forms.
Launch and integration
We launch campaigns and connect forms and conversions to your CRM.
Optimization
We review cost per qualified lead and per opportunity, and reallocate budget.
What’s included
What our LinkedIn Ads service includes
Who it’s for
Who a LinkedIn Ads agency is for
B2B manufacturers and distributors
Companies that sell to professional buyers and need to reach purchasing, operations or senior management.
Professional services and technology
Consultancies, software and services with mid-to-high deal sizes and long sales cycles.
Companies with an ABM strategy
Sales teams already working a list of accounts who want to support prospecting with advertising.
Keep exploring
Related services
Marketing with method, measured against your revenue.
A dedicated Service Manager, monthly reports, quarterly reviews and cross-audits. That’s how we manage every marketing account, with results checked against your business data.
Frequently asked questions
What we’re often asked.
Is LinkedIn Ads worth investing in?
It usually pays off when you sell to businesses, each customer is high-value and you need to reach specific roles. Cost per click is higher than on other platforms, but the precision of professional targeting makes up for it when campaigns are well designed. For low-ticket or mass-market products, other channels usually work better.
What is the minimum budget for LinkedIn Ads?
LinkedIn lets you start with low daily budgets, but to get useful data and optimize you need a budget that matches your audience size and the cost of the offer. We calculate it from your lead targets, the number of target accounts and your sales cycle, and start with a test phase before scaling.
What are LinkedIn Lead Gen Forms?
They are native forms that open inside LinkedIn and are pre-filled with the user’s profile data. They reduce friction and usually convert better than sending users to a landing page. The key is choosing the right qualifying questions and connecting the form to your CRM so you can respond quickly.
What is ABM on LinkedIn?
Account-Based Marketing on LinkedIn means uploading a list of target companies and running campaigns only to professionals at those accounts, usually filtered by job title. It lets you focus spend on the companies your sales team cares about most and coordinate advertising, prospecting and follow-up.
How do you measure LinkedIn Ads ROI?
Beyond clicks and leads, we measure how many contacts turn into meetings, opportunities and sales. To do this, we connect LinkedIn to your CRM and tag the source of every lead. That way you can compare LinkedIn’s cost per opportunity with other channels and decide where to invest.
Next step
Our business is to grow yours
Want to reach the decision-makers at your target accounts? Let’s talk about your LinkedIn campaign.