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eTrends

Person shopping online with a phone and a card

Only 10% start shopping by asking AI: why your catalogue matters more than your agent

por Trilogi – The Digital Agency
03/11/2026

Shopping with AI is still a minority habit. The business decision now is to fix product data, not to launch a shopping agent.

Pug running in a park

Petfood market in Spain 2025: figures, trends and keys for brands

por Trilogi – The Digital Agency
16/10/2026

The pet food market exceeded €2.1 billion in Spain in 2025. We review the figures, why cats are driving the…

TOP 10 best eCommerce platforms in Spain

TOP 10: The Best eCommerce Platforms in Spain (2027)

por Trilogi – The Digital Agency
29/09/2026

Exploring the world of eCommerce and wondering which are the best eCommerce platforms in Spain? You’re in the right place.…

7 keys that make the difference in B2B eCommerce

7 keys that make the difference in B2B eCommerce

por Trilogi – The Digital Agency
29/04/2025

B2B eCommerce is no longer optional; it’s a strategic necessity. It’s not just about digitalizing processes, but about creating a…

Ranking in AI tools

What can you do to get your eCommerce store to appear in artificial intelligence tools?

por Trilogi – The Digital Agency
10/03/2025

Combining GEO and SEO is key to improving your eCommerce store’s visibility in the digital environment and adapting to the searches of the future through artificial intelligence tools. While eCommerce SEO focuses on ranking content in search engines like Google, GEO optimizes information so it can be understood and used…

How to connect with new digital consumers

How to connect with new digital consumers and increase sales

por Trilogi – The Digital Agency
30/01/2025

Shopping habits have changed. Today’s consumers are more demanding, analytical and cautious before making a purchase decision. In a world…

One-step vs multi-step checkout: which is best for an ecommerce

One-step vs. multi-step checkout: which works better for your eCommerce?

por Trilogi – The Digital Agency
10/01/2025

In eCommerce, every detail of the checkout process can make the difference between a conversion and an abandoned cart. One…

LogiCommerce B2B eCommerce examples

6 B2B eCommerce examples built on LogiCommerce worth a look

por Trilogi – The Digital Agency
09/01/2025

The world of B2B eCommerce is constantly evolving, and it is crucial to keep up with the latest trends and…

Google backtracks: cookies stay in Chrome

Google backtracks: cookies stay in Chrome

por Trilogi – The Digital Agency
09/09/2024

Google has decided to keep cookies in Chrome, backtracking on its initial plan to eliminate them. Find out why and what this decision means for users and advertisers. The impact of Google not removing third-party cookies and its relevance for digital marketing In 2020, Google proposed a bold way to…

Social media, the new search engine: how online shoppers are changing their search habits

Social media, the new search engine: how online shoppers are changing their search habits

por Trilogi – The Digital Agency
07/08/2024

Social media has evolved beyond simple interaction platforms into a powerful search engine for online consumers. The way people search…

How an eCommerce agency helps businesses adapt to future trends

How an eCommerce agency helps businesses adapt to future trends

por Trilogi – The Digital Agency
08/04/2024

The world of eCommerce is constantly evolving. With technological progress and shifts in consumer behavior, companies must keep adapting to…

what is bing seo for ecommerce

What is Bing and why should it be part of your marketing strategy?

por Trilogi – The Digital Agency
14/02/2024

What is Bing? Our clients ask this question more often than you might think. When we talk about search rankings,…

new Apple Vision Pro glasses and ecommerce

Apple Vision Pro: how the new glasses will shape marketing and eCommerce

por Trilogi – The Digital Agency
13/02/2024

Apple Vision Pro glasses are a true revolution in marketing and offer a wide range of possibilities. This technological milestone is an excellent tool for brands to connect with their audience, because it delivers an immersive experience. Apple Vision Pro, the new marketing strategy Right now, everyone is talking about…

generation Z ecommerce strategy

Generation Z in eCommerce: marketing strategies to reach this group

por Trilogi – The Digital Agency
08/01/2024

Today we have new consumers who require new strategies to reach them. In this article we talk about Generation Z…

Video marketing 2024 ecommerce trend

Video will rule digital marketing in 2024: are you ready?

por Trilogi – The Digital Agency
30/11/2023

A good video strategy for eCommerce can make or break our campaigns. With the right actions, we can build brand…

integrate your sales team with b2b ecommerce

How to integrate your sales team with B2B eCommerce

por Trilogi – The Digital Agency
22/11/2023

Sales teams are key to the success of B2B eCommerce business models. More and more companies are turning to online…

Examples of ecommerce digital marketing strategies

5 digital marketing strategy examples to inspire your eCommerce business

por Trilogi – The Digital Agency
13/11/2023

Digital marketing strategies are very important, especially for a company with an eCommerce business. The reason is that there is a lot of competition, and we need to stand out from other companies so that our products are the most attractive. 5 inspiring marketing strategies Below we outline a series…

eCommerce manager: what it is and its responsibilities

eCommerce Manager: what it is and what they do

por Trilogi – The Digital Agency
07/11/2023

The eCommerce Manager is a key role in companies that sell online. The post-pandemic boom in eCommerce has greatly raised…

peak season ecommerce

How to prepare for Peak Season starting in September

por Trilogi – The Digital Agency
26/09/2023

Peak Season is one of those phrases you hear constantly in eCommerce, but what does it really mean, and how…

digital marketing personalization

The power of personalization: how digital channels are changing the way brands connect with their customers

por Trilogi – The Digital Agency
29/08/2023

We live in an age of information and immediacy. Consumers are better informed than ever, and brands face the challenge…

the green future of eCommerce

The green future of eCommerce: sustainable and responsible practices

por Trilogi – The Digital Agency
31/07/2023

In recent years, we’ve witnessed exponential growth in eCommerce. More and more people are choosing to shop online. However, eCommerce’s success must not come at the expense of the environment. It’s essential for companies to adopt sustainable, responsible practices to ensure a green future for eCommerce. At Trilogi, we care…

Shopify success

Shopify’s success: why is this eCommerce platform on everyone’s lips?

por Trilogi – The Digital Agency
31/07/2023

In recent years, Shopify has emerged as one of the leading platforms in eCommerce. From small businesses to big brands,…

Disadvantages of dropshipping

The drawbacks of dropshipping: risks and challenges you should know

por Trilogi – The Digital Agency
28/07/2023

Have you heard about dropshipping and wondered whether it’s the right strategy for your business? There’s no doubt the dropshipping…

Cyclical funnel: the future of online digital marketing

The cyclical funnel: the future of online digital marketing

por Trilogi – The Digital Agency
14/07/2023

Digital marketing is constantly evolving, and one of the most promising strategies gaining momentum is the cyclical funnel. In this…