Are eCommerce businesses really offering personalized shopping experiences? Why is personalization so important in the online sales process? Can you offer a personalized experience in a mobile environment? Llorenç Palomas, Sales and Marketing Director at Trilogi (TLG Commerce), will answer these and other questions at Retail Forum, taking place on 9 February in Madrid.
The panel featuring Llorenç Palomas will be moderated by José Luis Ferrero, eCommerce Director at Philips. It also includes David Valero, Sales Director at Ricoh, and Jose Javier Rubio, President of Comerzzia. The debate will take place at 1:30 p.m. in the forum’s Omnichannel session; the forum also hosts sessions on Customer and Innovation with other leading experts.
Retail Forum, a think tank for retailers
The retail industry’s think tank will bring together more than 700 retailers. This year, the organizers continue to put forward discussion topics to find good answers to the demands of the new consumer. “Brands,” says Mónica García, Chief Conference & Training Officer at iKN Spain, “are looking for ways to combine their offline and online commercial activity.” That’s why the forum focuses on topics that bring personalized, automated technology solutions so customers can meet their needs both in physical stores and online.
One of the challenges for new retailers is applying solutions that, thanks to Big Data and mobile devices, make it easier to cross-reference information. That way, brands can know which products interest their customers, and customers can receive information and promotions that give them a more personal shopping experience tailored to their needs.
To tackle all these challenges, Retail Forum 2017 will bring together experts from leading brands in Madrid on 9 February. It’s a must-attend networking event for the retail industry, and Trilogi (TLG Commerce) will be attending for the first time.
Remember:
- When: Thursday 9 February.
- Time: 8:15 a.m. to 6:00 p.m.
- Where: Novotel Madrid Center, Calle de O’Donnell, 53, 28009 Madrid.
- Registration. If you’d like to attend, contact us.
