Elogia has just launched its new website (www.elogia.net) with a clear goal: to help its clients use the internet to sell more. To do so, it has turned the site’s homepage into a simple but direct eCommerce marketing course, explaining the steps to generate online sales—from driving traffic to customer loyalty, through lead capture, building interest and creating buyers. All of this is accompanied by detailed explanations of the main digital marketing actions Elogia can apply at each step.
Elogia’s new website reflects the international digital marketing agency’s positioning around the “Marketing4eCommerce” concept (marketing for eCommerce), which at the end of 2012 made it the first Spanish agency specializing in this booming segment, which continues to grow 18% a year.
How to sell online?
Rubén Ferreiro, CEO of Elogia, notes that “this website is the result of deep internal reflection and months of work: it seeks to combine information about the services we offer with an educational contribution meant to be useful to any business wondering how to sell online.”
In addition to the basics of how to sell online, the website offers the following sections:
What: an educational summary of the main services Elogia offers: SEM, SEO, Display, Affiliate, Mobile, Social Media, Market Intelligence and Social Ads.
Who: a brief introduction to Elogia’s history, culture, values and team, innovatively leveraging LinkedIn to pull up-to-date information on its professionals.
Why: a summary of what sets Elogia apart as an eCommerce marketing agency.
Where: the addresses of Elogia’s offices in Barcelona, Madrid, Vigo, Milan, Lisbon, Mexico City, São Paulo and Rio de Janeiro.
Clients: brings together not only client logos but also their testimonials and details of Elogia’s own success stories.
Studies: a section designed to host industry studies and original content produced by Elogia, such as the Social Media Studies in Spain that Elogia produces annually for IAB Spain, now heading into their fifth edition this year.
About Elogia:
Elogia is an independent agency specializing in Marketing4eCommerce, with more than 12 years of experience and a team of over 70 people in Barcelona, Madrid, Vigo, Lisbon, Milan, Mexico City, São Paulo and Rio de Janeiro.
