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online marketing
RFM analysis: how to increase repeat purchases in your eCommerce with Connectif
09/01/2023
As you know, the marketing world faces a major challenge: the new cookieless era, with Google phasing out third-party cookies.…
Customer Journey: what is it and how does it affect our eCommerce?
01/08/2018
There’s a lot of talk lately about the Customer Journey and its importance in online marketing strategy. But what is…
The benefits of Marketing Automation for your ecommerce
20/02/2018
Not long ago, online marketers and ecommerce CRM managers had to design campaigns manually to send different messages to potential…
Influencer marketing in your ecommerce campaigns
06/06/2017
Since commerce began, word of mouth has always been the best way to persuade people to choose a particular product…
Get your eCommerce ready for the 2017 Summer Sales
30/05/2017
If you have an online store, you know users eagerly await the promotions, deals and price cuts offered online during…
Online marketing for B2B eCommerce
27/02/2017
Every year more B2B companies invest in building an eCommerce. With an online store, your business customers have an always…
Everything you should know about online marketing consulting
07/02/2017
Running an online business today has become just as complex as running a physical store. Concepts such as organic rankings,…
Make 2017 the year of your 360 marketing plan
17/01/2017
2017 is off to a strong start in online marketing. This year, top Google rankings, low Adwords CPCs and social…
Google Data Studio: Google’s bet on online marketing
25/10/2016
In previous posts we covered Facebook’s solution for online marketing agencies, Facebook Business Manager. Today we’re looking at another tool…
Everything you need to know about Facebook Business Manager
27/09/2016
Business Manager is the new tool Facebook has created to manage and administer different ad accounts, fan pages and apps…
How do product changes affect your store’s SEO?
13/09/2016
If there’s one thing Trilogi (TLG Commerce) is clear about after 17 years of experience and debate in eCommerce, it’s…
Don’t forget about social media in summer
26/07/2016
Summer is here, and with it the heat, the pool, the beach and vacations. Time to relax, but we mustn’t…
Tips for designing an effective landing page
28/06/2016
Before detailing the most important elements a landing page should have, I’d like to quickly explain what a landing page…
Social Media Marketing for the rest of 2016
14/06/2016
More and more retail brands and small and medium-sized eCommerce businesses keep choosing to reach their audience on social media…
Trilogi opens an office in central Barcelona
03/06/2016
Although the distance between the capital and Trilogi’s headquarters —located in Igualada— is very short, we’ve decided to open an…
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