At TRILOGI, with more than 25 years of experience in digital transformation, we have taken a strategic leap towards commercial automation with the launch of a new sales funnel model powered by Artificial Intelligence (AI) agents. The initiative positions us as one of the pioneering agencies in Spain in applying this technology to the capture and conversion of leads for our B2B clients.
These AI agents act as large digital sales teams capable of identifying, contacting, and qualifying potential customers completely autonomously, operating 24 hours a day. In a matter of minutes, they are able to perform tasks that would take a human team weeks to complete.
"We are witnessing a profound transformation in the way we sell," says José Gascón, Commercial Director at TRILOGI. "Our AI agents don't replace people, they empower them. They take care of the operational and repetitive work, freeing up human teams to focus on what really matters: strategy, customer relations, and business growth."
From leads to sales: a fully automated sales funnel
TRILOGI's new service offers a comprehensive system that covers the entire sales cycle: from lead generation to final conversion. AI agents verify contacts, personalize messages, perform intelligent follow-ups, and automatically schedule meetings with purchasing decision-makers.
The impact is almost immediate. Companies that implement it report a 90% reduction in prospecting time, more than 2,500 contacts generated each month, and open rates of over 70% for their personalized communications.
Punto Blanco, a success story of a brand committed to innovation and AI
One of the first success stories of this model is that of Punto Blanco, a renowned Catalan firm specializing in hosiery, lingerie, and a new sports line. The company has implemented the TRILOGI system to attract national and international distributors and customers and accelerate its expansion process.
"We wanted to expand our global distribution network without relying on an oversized sales team," explains Toni Valldaura, Commercial Director at Punto Blanco. "With TRILOGI's AI Agents, in just two months we have made valuable contacts with potential distributors in strategic markets. The system works on its own: it identifies, contacts, and arranges meetings with potential partners that fit our brand profile."
This case demonstrates the real potential of business automation when combined with artificial intelligence and a solid B2B strategy.
One step closer to smart selling
TRILOGI's AI Agent model represents a natural evolution in the digitization of sales processes, integrating advanced technology, real-time data, and large-scale personalization.
"Business automation with AI is no longer a competitive advantage, it's a necessity," concludes Gascón. "Companies that adopt it now will be leading their sector in the coming years."
