Serhs Equipment

Customer Story

Serhs Equipments is part of the Serhs group. The Serhs Equipments division focuses on the online sale of machinery, furniture, and equipment for the hospitality sector, targeting wholesalers, professionals, and companies in the industry. The goal is to provide the right equipment for any company in the hospitality sector.

Serhs Equipments' online sales focus on a type of product that is purchased directly and can be installed by the buyer.

We wanted a change of platform; we were looking for something easier and more intuitive to use than Magento.

Briefing

Serhs Equipments had an eCommerce platform developed in Magento 1.9. As this version was to be discontinued and they would have to migrate to the new version, other highly qualified alternative platforms were considered, with proven experience in the sector and designed with the latest technology and usability in both front and back end, allowing for much easier management than the current Magento (especially in the Back Office).

Strategy and services

Audit of the current site. Any shortcomings or errors in the current Magento platform are analyzed so they can be corrected with the new platform.
Offering a comprehensive and powerful B2C/B2B solution.
Integration with Microsoft Nav ERP. Performed by Trilogi.

  • Quick shop
  • Doofinder smart search engine
  • Popup
  • Standard blog
  • 301 redirects
  • Integration with Mailchimp
  • Integration with Sequra
  • Integration with Typeform

Objectives achieved

  • Generate more visitor traffic
  • Improve acquisition and conversion
  • Modern, responsive design to improve user experience.
Miriam Fernandez
E-commerce Manager
www.serhsequipments.com

We are satisfied with the work carried out and the attention given by our Project Manager. Visually, we have achieved a "cleaner" look and better quality.

Why did you choose trilogi?
We wanted to change platforms, as the one we had was outdated and it was becoming difficult to make improvements. At the same time, we were looking for something that was easier and more intuitive to use than Magento.

 

Trilogi its own software. What would you highlight about LogiCommerce?
It is very easy to use for any user without having to know anything about programming. Even without knowing much about the tool, you can perform different actions because it is intuitive and interactive. Modern design and navigation. It also has a user guide. LogiCommerce very comprehensive.

What are your expectations for this new design and platform?
That customers will have a better experience when browsing our e-commerce site, that we will increase visits, and above all, that we will see more conversions.

 

Are you satisfied with the result?
Yes. Visually, we have achieved a "cleaner" look and better quality. We are satisfied with the work done and the attention given by our project manager. Now we just need to give it the necessary boost and visibility to make our website one of the top ones on the market.

Large projects for large companies