{"id":19025,"date":"2013-06-04T00:00:00","date_gmt":"2013-06-03T22:00:00","guid":{"rendered":"https:\/\/trilogi.com\/blog\/els-efectes-del-nou-penguin\/"},"modified":"2013-06-04T00:00:00","modified_gmt":"2013-06-03T22:00:00","slug":"els-efectes-del-nou-penguin","status":"publish","type":"post","link":"https:\/\/trilogi.com\/blog\/ca\/els-efectes-del-nou-penguin\/","title":{"rendered":"Els efectes del nou Penguin"},"content":{"rendered":"<p>El 22 de maig Penguin va mudar la pell i va deixar l\u20191.0 per vestir-se amb l\u2019esm\u00f2quing 2.0 (per\u00f2 que ning\u00fa no es despisti: no es tracta de la segona actualitzaci\u00f3 d\u2019aquest animalet, sin\u00f3 de la quarta).<\/p>\n<p><img decoding=\"async\" alt=\"\" src=\"https:\/\/trilogi.com\/blog\/assets\/content\/\/pingus.jpg\" style=\"width: 650px; height: 524px; margin: 10px;\" \/><\/p>\n<h5>Imatge: Mydeejay.it<\/h5>\n<p>Penguin forma part del complex algorisme de Google; en altres paraules, \u00e9s una part de les directrius que fa servir aquest cercador per mostrar, en una posici\u00f3 o una altra, les p\u00e0gines web que t\u00e9 indexades.<\/p>\n<p>L\u2019efecte del nou Penguin ja ha comen\u00e7at a notar-se. <span style=\"line-height: 1.6em;\">Segons <a href=\"http:\/\/www.searchmetrics.com\/\">Searchmetrics<\/a>, aquestes s\u00f3n les webs m\u00e9s perjudicades.<\/span><\/p>\n<p><img decoding=\"async\" alt=\"\" src=\"https:\/\/trilogi.com\/blog\/assets\/content\/\/llista.PNG\" style=\"width: 640px; height: 672px; margin: 10px;\" \/><\/p>\n<h5>Imatge: Reaplicante.com<\/h5>\n<p>&nbsp;<\/p>\n<p>La majoria s\u00f3n <em>sites<\/em> pornogr\u00e0fics o p\u00e0gines de jocs, tot i que tamb\u00e9 hi ha marques com Dish o SalvationArmy.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Com escapar del nou Penguin?<\/strong><\/p>\n<p>Encara \u00e9s aviat per saber com funciona, per\u00f2 sembla que les noves directrius van en la l\u00ednia de l\u20191.0. Quins consells cal seguir? Us en deixem 2:<\/p>\n<p>&nbsp;<\/p>\n<ol>\n<li value=\"NaN\"><a href=\"http:\/\/www.esdemarketing.com\/nueva-herramienta-de-google-para-desautorizar-enlaces-que-apuntan-a-nuestra-web\/\">Revisar els enlla\u00e7os externs <\/a>(comprovar que siguin de qualitat i que tinguin relaci\u00f3 amb el tema principal de la web. Tamb\u00e9 \u00e9s aconsellable comprovar que no s\u2019est\u00e0 fent un \u00fas abusiu del mateix <em>anchor text<\/em> o text \u00e0ncora).<\/li>\n<li value=\"NaN\"><span style=\"line-height: 1.6em;\">No fer un \u00fas abusiu de les paraules clau.<\/span><\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<p>Tot i que el millor consell \u00e9s treballar apostant sempre m\u00e9s per la qualitat que per la quantitat; aix\u00ed segur que el petit ping\u00fc\u00ed, porti el vestit que porti, estar\u00e0 content.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>El 22 de maig Penguin va mudar la pell i va deixar l\u20191.0 per vestir-se amb l\u2019esm\u00f2quing 2.0 (per\u00f2 que ning\u00fa no es despisti: no es tracta de la segona actualitzaci\u00f3 d\u2019aquest animalet, sin\u00f3 de la quarta). Imatge: Mydeejay.it Penguin forma part del complex algorisme de Google; en altres paraules, \u00e9s una part de les [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1727],"tags":[],"class_list":["post-19025","post","type-post","status-publish","format-standard","hentry","category-emarketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Els efectes del nou Penguin | Blog Trilogi \u2013 The Digital Agency<\/title>\n<meta name=\"description\" content=\"El 22 de maig Penguin va mudar la pell i va deixar l\u20191.0 per vestir-se amb l\u2019esm\u00f2quing 2.0 (per\u00f2 que ning\u00fa no es despisti: no es tracta de la segona\u2026\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, 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