{"id":18919,"date":"2015-01-13T00:00:00","date_gmt":"2015-01-12T23:00:00","guid":{"rendered":"https:\/\/trilogi.com\/blog\/4-trucs-per-esborrar-el-sense-llegir-de-la-teva-newsletter\/"},"modified":"2015-01-13T00:00:00","modified_gmt":"2015-01-12T23:00:00","slug":"4-trucs-per-esborrar-el-sense-llegir-de-la-teva-newsletter","status":"publish","type":"post","link":"https:\/\/trilogi.com\/blog\/ca\/4-trucs-per-esborrar-el-sense-llegir-de-la-teva-newsletter\/","title":{"rendered":"4 trucs per esborrar el \u00absense llegir\u00bb de la teva newsletter"},"content":{"rendered":"<p style=\"text-align: justify;\"><strong>44 correus <em>sense llegir <\/em><\/strong>a la safata d\u2019entrada\u2026 i \u00e9s que, despr\u00e9s d\u2019aquests dies de festa, he pogut comprovar que la meva b\u00fastia de correu \u00e9s gaireb\u00e9 tan plena com la meva panxa despr\u00e9s del dinar de Nadal.<\/p>\n<h2 style=\"text-align: center;\">Quants d\u2019aquests correus llegir\u00e9? I quants n\u2019esborrar\u00e9 sense ni tan sols obrir-los?<\/h2>\n<p style=\"text-align: justify;\">Cada dia s\u2019envien m\u00e9s correus electr\u00f2nics que persones hi ha al m\u00f3n, i \u00e9s que el correu electr\u00f2nic i, per extensi\u00f3, <strong>la newsletter<\/strong> s\u2019han convertit en una de les eines m\u00e9s potents del m\u00e0rqueting digital. La seva interactivitat, flexibilitat i baix cost en fan un canal de comunicaci\u00f3 perfecte amb els nostres clients i\/o clients potencials.<\/p>\n<p style=\"text-align: justify;\">Si tenim clar qu\u00e8 volem comunicar (estrat\u00e8gia: branding, captaci\u00f3 o fidelitzaci\u00f3), a qui (base de dades) i com (planificaci\u00f3: segmentaci\u00f3, personalitzaci\u00f3, freq\u00fc\u00e8ncia d\u2019enviaments, etc.), ens haurem d\u2019assegurar que el nostre missatge sigui efectiu. Per fer-ho, no nom\u00e9s hem d\u2019aconseguir una <strong>bona taxa d\u2019obertura<\/strong> dels nostres correus, sin\u00f3 que tamb\u00e9 hem de produir en el receptor del missatge l\u2019\u201cefecte desitjat\u201d. Per aconseguir-ho, el nostre millor aliat ser\u00e0 el disseny.<\/p>\n<h3 style=\"text-align: center;\"><em>\u00abL\u2019objectiu final de tota comunicaci\u00f3 comercial \u00e9s que el receptor del missatge no nom\u00e9s el rebi \u201ct\u00e8cnicament\u201d, sin\u00f3 que, a m\u00e9s, aquest missatge tingui un impacte esperat i positiu que l\u2019impulsi a l\u2019acci\u00f3\u00bb<\/em>Per poder fer un bon disseny dels diferents elements que formen un correu electr\u00f2nic, primer haurem de con\u00e8ixer quin \u00e9s el proc\u00e9s general pel qual passar\u00e0 el nostre correu.<\/h3>\n<h2 style=\"text-align: justify;\">Quins passos segueix una newsletter?<\/h2>\n<p style=\"text-align: justify; padding-left: 30px;\"><strong>1)<\/strong> La newsletter arriba a la b\u00fastia del receptor, sempre que l\u2019adre\u00e7a de correu que tenim sigui v\u00e0lida, haguem superat els possibles filtres (de correu brossa) i no hi hagi cap problema t\u00e8cnic en l\u2019enviament que impossibiliti la comunicaci\u00f3. Hem de buscar la manera que el receptor vegi el correu i llegeixi l\u2019assumpte del nostre missatge.<br \/>\n<strong>2)<\/strong> El receptor ha vist i ha llegit l\u2019assumpte del nostre missatge. Hem de captar-ne l\u2019atenci\u00f3 perqu\u00e8 obri el correu i en vegi el contingut.<br \/>\n<strong>3)<\/strong> Si la nostra estrat\u00e8gia \u00e9s de branding, amb el pas anterior tancar\u00edem el proc\u00e9s. En canvi, si tenim una estrat\u00e8gia de captaci\u00f3 o fidelitzaci\u00f3, hem d\u2019oferir un contingut atractiu perqu\u00e8 el receptor executi una acci\u00f3: normalment, clicar un enlla\u00e7 que el porti al lloc desitjat.<br \/>\n<strong>4)<\/strong> Finalment, si la nostra campanya de mailing t\u00e9 com a objectiu final aconseguir un \u201clead\u201d (ja sigui una venda o una subscripci\u00f3), buscarem una resposta de l\u2019usuari a la nostra newsletter.<\/p>\n<h3 style=\"text-align: center;\"><em>\u00abQuan dissenyem un correu electr\u00f2nic hem de tenir present que ha d\u2019estar concebut de manera que garanteixi arribar al final del proc\u00e9s i no quedar-se pel cam\u00ed\u00bb<\/em><\/h3>\n<p style=\"text-align: justify;\"><a href=\"https:\/\/trilogi.com\/blog\/wp-content\/uploads\/sites\/2\/4-trucos-para-las-newsletter-5.jpg\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-2742\" src=\"https:\/\/trilogi.com\/blog\/wp-content\/uploads\/sites\/2\/4-trucos-para-las-newsletter-5.jpg\" alt=\"disseny de newsletter\" width=\"1094\" height=\"616\" \/><\/a><\/p>\n<p>Si volem crear una newsletter efica\u00e7, hem de con\u00e8ixer els diferents elements que formen un correu electr\u00f2nic i com incideixen en cadascun dels passos que segueix una newsletter per, d\u2019aquesta manera, poder optimitzar \u201cl\u2019impacte\u201d de cadascun.<\/p>\n<h2 style=\"text-align: justify;\">Quins elements formen un correu electr\u00f2nic?<\/h2>\n<p style=\"text-align: justify;\"><strong>\u2022 El remitent:<\/strong> generalment una adre\u00e7a de correu que informa el receptor de qui envia el correu. \u00c9s el primer que es llegeix i, per tant, el primer filtre que apliquen els receptors del missatge a l\u2019hora de decidir si continuen llegint, l\u2019esborren, l\u2019arxiven o n\u2019ajornen la lectura.<\/p>\n<p style=\"padding-left: 30px; text-align: justify;\"><em><strong>Truc 1: <\/strong>Fes que el receptor reconegui el teu compte de correu a primer cop d\u2019ull i\/o que li inspiri confian\u00e7a. <\/em><\/p>\n<p style=\"text-align: justify;\"><strong>\u2022 L\u2019assumpte:<\/strong> explicaci\u00f3 o resum del contingut (en un diari seria el titular d\u2019una not\u00edcia). Un cop superada la barrera del remitent, haurem de despertar l\u2019inter\u00e8s de l\u2019usuari perqu\u00e8 accedeixi al contingut del missatge.<\/p>\n<p style=\"padding-left: 30px; text-align: justify;\"><strong><em>Truc 2: <\/em><\/strong><em>Crea assumptes curts en qu\u00e8 la informaci\u00f3 m\u00e9s atractiva sigui al principi per captar com m\u00e9s aviat millor l\u2019atenci\u00f3 de l\u2019usuari. Si \u00e9s possible, personalitza\u2019ls (posant el nom del receptor) i utilitza elements que cridin l\u2019atenci\u00f3, com ara:<\/em><\/p>\n<p style=\"padding-left: 60px; text-align: justify;\"><em>\u2022 Preguntes que generin inter\u00e8s: Vols saber com et busquen les empreses?<\/em><br \/>\n<em>\u2022 Ofereix un regal, alguna cosa gratis o un descompte: Aconsegueix un iPhone gratis!<\/em><br \/>\n<em>\u2022 Dona informaci\u00f3 valuosa i\/o \u00fatil: Sabies que algunes fruites contenen elements que retarden l\u2019envelliment?<\/em><br \/>\n<em>\u2022 Presenta not\u00edcies molt recents: Marc M\u00e1rquez acaba de guanyar el seu segon t\u00edtol mundial. <\/em><br \/>\n<em>\u2022 Ofereix un per\u00edode de caducitat molt curt o indica escassetat: Nom\u00e9s avui! \u00daltimes places!<\/em><br \/>\n<em>\u2022 Utilitza les \u201cparaules m\u00e0giques\u201d: exclusiu, urgent i gratis<\/em><br \/>\n<em>\u2022 Felicita o transmet bons desitjos: Et desitgem unes bones vacances, Per molts anys<\/em><\/p>\n<p style=\"text-align: justify;\"><strong>\u2022 Cos del missatge:<\/strong> part principal del contingut i objecte principal de la comunicaci\u00f3, llevat que hi hagi fitxers adjunts. Fins i tot si aconseguim que el receptor obri la newsletter, haurem de superar la temuda \u201clectura en diagonal\u201d: el lector hi fa un primer cop d\u2019ull per decidir si continua llegint o descarta definitivament el correu.<\/p>\n<p style=\"padding-left: 30px; text-align: justify;\"><em><strong>Truc 3: <\/strong>Dissenya el cos del missatge amb l\u2019objectiu clar de provocar l\u2019acci\u00f3. Fes newsletters atractives, cridaneres (juga amb els colors), que carreguin r\u00e0pid per evitar perdre l\u2019inter\u00e8s, i facilita l\u2019acc\u00e9s al lloc on vulguis portar l\u2019usuari.<\/em><\/p>\n<p style=\"text-align: justify;\"><strong>\u2022 Peu o signatura:<\/strong> signatura del remitent i textos legals. \u00c9s una zona aliena a la comunicaci\u00f3 comercial i sense objectiu publicitari. \u00c9s un dels elements m\u00e9s descuidats dels correus. Sigues astut i aprofita\u2019l.<\/p>\n<p style=\"padding-left: 30px; text-align: justify;\"><strong><em>Truc 4: <\/em><\/strong><em>Posa-hi enlla\u00e7os al teu web principal, blog, llocs associats, segells de confian\u00e7a i perfils socials.<\/em><\/p>\n<p style=\"text-align: justify;\">S\u00f3n molts els correus electr\u00f2nics que qualsevol usuari rep cada dia. Molts no els hem sol\u00b7licitat i no ens desperten cap inter\u00e8s. Molts d\u2019altres tenen, a priori, poc inter\u00e8s i nom\u00e9s els obrirem en determinades circumst\u00e0ncies. Finalment, hi ha els correus que, a priori, s\u00ed que ens interessen: els obrim i els llegim immediatament. El nostre objectiu \u00e9s que aquest post us ajudi a treure el <strong><em>sense llegir<\/em> de la vostra newsletter<\/strong> de les safates d\u2019entrada.<\/p>\n<pre style=\"text-align: justify;\"><\/pre>\n","protected":false},"excerpt":{"rendered":"<p>44 correus sense llegir a la safata d\u2019entrada\u2026 i \u00e9s que, despr\u00e9s d\u2019aquests dies de festa, he pogut comprovar que la meva b\u00fastia de correu \u00e9s gaireb\u00e9 tan plena com la meva panxa despr\u00e9s del dinar de Nadal. Quants d\u2019aquests correus llegir\u00e9? I quants n\u2019esborrar\u00e9 sense ni tan sols obrir-los? Cada dia s\u2019envien m\u00e9s correus [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":12586,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1727],"tags":[1163,1165,1167,1169],"class_list":["post-18919","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-emarketing","tag-com-crear-una-newsletter","tag-com-fer-una-newsletter","tag-crear-newsletter","tag-disseny-de-newsletter"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>4 trucs per esborrar el \u00absense llegir\u00bb de la teva newsletter | Blog Trilogi \u2013 The Digital Agency<\/title>\n<meta name=\"description\" content=\"44 correus sense llegir a la safata d\u2019entrada\u2026 i \u00e9s que, despr\u00e9s d\u2019aquests dies de festa, he pogut comprovar que la meva b\u00fastia de correu \u00e9s gaireb\u00e9 tan\u2026\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/trilogi.com\/blog\/ca\/4-trucs-per-esborrar-el-sense-llegir-de-la-teva-newsletter\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"4 trucs per esborrar el \u00absense llegir\u00bb de la teva newsletter | Blog Trilogi \u2013 The Digital Agency\" \/>\n<meta property=\"og:description\" content=\"44 correus sense llegir a la safata d\u2019entrada\u2026 i \u00e9s que, despr\u00e9s d\u2019aquests dies de festa, he pogut comprovar que la meva b\u00fastia de correu \u00e9s gaireb\u00e9 tan\u2026\" \/>\n<meta property=\"og:url\" content=\"https:\/\/trilogi.com\/blog\/ca\/4-trucs-per-esborrar-el-sense-llegir-de-la-teva-newsletter\/\" \/>\n<meta property=\"og:site_name\" content=\"Blog Trilogi \u2013 The Digital Agency\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Trilogi.eCommerce\/\" \/>\n<meta property=\"article:published_time\" content=\"2015-01-12T23:00:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/trilogi.com\/blog\/wp-content\/uploads\/sites\/2\/4-trucos-para-las-newsletter-5.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1094\" \/>\n\t<meta property=\"og:image:height\" content=\"616\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Trilogi \u2013 The Digital Agency\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@trilogicommerce\" \/>\n<meta name=\"twitter:site\" content=\"@trilogicommerce\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Trilogi \u2013 The Digital Agency\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/ca\\\/4-trucs-per-esborrar-el-sense-llegir-de-la-teva-newsletter\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/ca\\\/4-trucs-per-esborrar-el-sense-llegir-de-la-teva-newsletter\\\/\"},\"author\":{\"name\":\"Trilogi \u2013 The Digital Agency\",\"@id\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/#\\\/schema\\\/person\\\/798dd798bc973592ab3543d988f4a405\"},\"headline\":\"4 trucs per esborrar el \u00absense llegir\u00bb de la teva newsletter\",\"datePublished\":\"2015-01-12T23:00:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/ca\\\/4-trucs-per-esborrar-el-sense-llegir-de-la-teva-newsletter\\\/\"},\"wordCount\":1024,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/ca\\\/4-trucs-per-esborrar-el-sense-llegir-de-la-teva-newsletter\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/4-trucos-para-las-newsletter-5.jpg\",\"keywords\":[\"com crear una newsletter\",\"com fer una newsletter\",\"crear newsletter\",\"disseny de newsletter\"],\"articleSection\":[\"eMarketing\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/trilogi.com\\\/blog\\\/ca\\\/4-trucs-per-esborrar-el-sense-llegir-de-la-teva-newsletter\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/ca\\\/4-trucs-per-esborrar-el-sense-llegir-de-la-teva-newsletter\\\/\",\"url\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/ca\\\/4-trucs-per-esborrar-el-sense-llegir-de-la-teva-newsletter\\\/\",\"name\":\"4 trucs per esborrar el \u00absense llegir\u00bb de la teva newsletter | Blog Trilogi \u2013 The Digital Agency\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/ca\\\/4-trucs-per-esborrar-el-sense-llegir-de-la-teva-newsletter\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/ca\\\/4-trucs-per-esborrar-el-sense-llegir-de-la-teva-newsletter\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/4-trucos-para-las-newsletter-5.jpg\",\"datePublished\":\"2015-01-12T23:00:00+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/#\\\/schema\\\/person\\\/798dd798bc973592ab3543d988f4a405\"},\"description\":\"44 correus sense llegir a la safata d\u2019entrada\u2026 i \u00e9s que, despr\u00e9s d\u2019aquests dies de festa, he pogut comprovar que la meva b\u00fastia de correu \u00e9s gaireb\u00e9 tan\u2026\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/ca\\\/4-trucs-per-esborrar-el-sense-llegir-de-la-teva-newsletter\\\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/trilogi.com\\\/blog\\\/ca\\\/4-trucs-per-esborrar-el-sense-llegir-de-la-teva-newsletter\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/ca\\\/4-trucs-per-esborrar-el-sense-llegir-de-la-teva-newsletter\\\/#primaryimage\",\"url\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/4-trucos-para-las-newsletter-5.jpg\",\"contentUrl\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/4-trucos-para-las-newsletter-5.jpg\",\"width\":1094,\"height\":616,\"caption\":\"dise\u00f1o de newsletter\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/ca\\\/4-trucs-per-esborrar-el-sense-llegir-de-la-teva-newsletter\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"4 trucs per esborrar el \u00absense llegir\u00bb de la teva newsletter\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/\",\"name\":\"Blog Trilogi \u2013 The Digital Agency\",\"description\":\"Mant\u00e9ngase actualizado con las \u00faltimas noticias de eCommerce\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/#\\\/schema\\\/person\\\/798dd798bc973592ab3543d988f4a405\",\"name\":\"Trilogi \u2013 The Digital Agency\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/9c575882a8de78f06919f289cda59f91a251472d49f7b6ed1d07ad086a1db5f3?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/9c575882a8de78f06919f289cda59f91a251472d49f7b6ed1d07ad086a1db5f3?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/9c575882a8de78f06919f289cda59f91a251472d49f7b6ed1d07ad086a1db5f3?s=96&d=mm&r=g\",\"caption\":\"Trilogi \u2013 The Digital Agency\"},\"description\":\"Trilogi es una agencia especializada en tiendas online, marketing y estrategia para eCommerce. 22 a\u00f1os y +700 proyectos nos avalan. \u00bfTe ayudamos en tu negocio digital?\u00a0\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"4 trucs per esborrar el \u00absense llegir\u00bb de la teva newsletter | Blog Trilogi \u2013 The Digital Agency","description":"44 correus sense llegir a la safata d\u2019entrada\u2026 i \u00e9s que, despr\u00e9s d\u2019aquests dies de festa, he pogut comprovar que la meva b\u00fastia de correu \u00e9s gaireb\u00e9 tan\u2026","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/trilogi.com\/blog\/ca\/4-trucs-per-esborrar-el-sense-llegir-de-la-teva-newsletter\/","og_locale":"es_ES","og_type":"article","og_title":"4 trucs per esborrar el \u00absense llegir\u00bb de la teva newsletter | Blog Trilogi \u2013 The Digital Agency","og_description":"44 correus sense llegir a la safata d\u2019entrada\u2026 i \u00e9s que, despr\u00e9s d\u2019aquests dies de festa, he pogut comprovar que la meva b\u00fastia de correu \u00e9s gaireb\u00e9 tan\u2026","og_url":"https:\/\/trilogi.com\/blog\/ca\/4-trucs-per-esborrar-el-sense-llegir-de-la-teva-newsletter\/","og_site_name":"Blog Trilogi \u2013 The Digital Agency","article_publisher":"https:\/\/www.facebook.com\/Trilogi.eCommerce\/","article_published_time":"2015-01-12T23:00:00+00:00","og_image":[{"width":1094,"height":616,"url":"https:\/\/trilogi.com\/blog\/wp-content\/uploads\/sites\/2\/4-trucos-para-las-newsletter-5.jpg","type":"image\/jpeg"}],"author":"Trilogi \u2013 The Digital Agency","twitter_card":"summary_large_image","twitter_creator":"@trilogicommerce","twitter_site":"@trilogicommerce","twitter_misc":{"Escrito por":"Trilogi \u2013 The Digital Agency","Tiempo de lectura":"5 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/trilogi.com\/blog\/ca\/4-trucs-per-esborrar-el-sense-llegir-de-la-teva-newsletter\/#article","isPartOf":{"@id":"https:\/\/trilogi.com\/blog\/ca\/4-trucs-per-esborrar-el-sense-llegir-de-la-teva-newsletter\/"},"author":{"name":"Trilogi \u2013 The Digital Agency","@id":"https:\/\/trilogi.com\/blog\/#\/schema\/person\/798dd798bc973592ab3543d988f4a405"},"headline":"4 trucs per esborrar el \u00absense llegir\u00bb de la teva newsletter","datePublished":"2015-01-12T23:00:00+00:00","mainEntityOfPage":{"@id":"https:\/\/trilogi.com\/blog\/ca\/4-trucs-per-esborrar-el-sense-llegir-de-la-teva-newsletter\/"},"wordCount":1024,"commentCount":0,"image":{"@id":"https:\/\/trilogi.com\/blog\/ca\/4-trucs-per-esborrar-el-sense-llegir-de-la-teva-newsletter\/#primaryimage"},"thumbnailUrl":"https:\/\/trilogi.com\/blog\/wp-content\/uploads\/sites\/2\/4-trucos-para-las-newsletter-5.jpg","keywords":["com crear una newsletter","com fer una newsletter","crear newsletter","disseny de newsletter"],"articleSection":["eMarketing"],"inLanguage":"es","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/trilogi.com\/blog\/ca\/4-trucs-per-esborrar-el-sense-llegir-de-la-teva-newsletter\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/trilogi.com\/blog\/ca\/4-trucs-per-esborrar-el-sense-llegir-de-la-teva-newsletter\/","url":"https:\/\/trilogi.com\/blog\/ca\/4-trucs-per-esborrar-el-sense-llegir-de-la-teva-newsletter\/","name":"4 trucs per esborrar el \u00absense llegir\u00bb de la teva newsletter | Blog Trilogi \u2013 The Digital Agency","isPartOf":{"@id":"https:\/\/trilogi.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/trilogi.com\/blog\/ca\/4-trucs-per-esborrar-el-sense-llegir-de-la-teva-newsletter\/#primaryimage"},"image":{"@id":"https:\/\/trilogi.com\/blog\/ca\/4-trucs-per-esborrar-el-sense-llegir-de-la-teva-newsletter\/#primaryimage"},"thumbnailUrl":"https:\/\/trilogi.com\/blog\/wp-content\/uploads\/sites\/2\/4-trucos-para-las-newsletter-5.jpg","datePublished":"2015-01-12T23:00:00+00:00","author":{"@id":"https:\/\/trilogi.com\/blog\/#\/schema\/person\/798dd798bc973592ab3543d988f4a405"},"description":"44 correus sense llegir a la safata d\u2019entrada\u2026 i \u00e9s que, despr\u00e9s d\u2019aquests dies de festa, he pogut comprovar que la meva b\u00fastia de correu \u00e9s gaireb\u00e9 tan\u2026","breadcrumb":{"@id":"https:\/\/trilogi.com\/blog\/ca\/4-trucs-per-esborrar-el-sense-llegir-de-la-teva-newsletter\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/trilogi.com\/blog\/ca\/4-trucs-per-esborrar-el-sense-llegir-de-la-teva-newsletter\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/trilogi.com\/blog\/ca\/4-trucs-per-esborrar-el-sense-llegir-de-la-teva-newsletter\/#primaryimage","url":"https:\/\/trilogi.com\/blog\/wp-content\/uploads\/sites\/2\/4-trucos-para-las-newsletter-5.jpg","contentUrl":"https:\/\/trilogi.com\/blog\/wp-content\/uploads\/sites\/2\/4-trucos-para-las-newsletter-5.jpg","width":1094,"height":616,"caption":"dise\u00f1o de newsletter"},{"@type":"BreadcrumbList","@id":"https:\/\/trilogi.com\/blog\/ca\/4-trucs-per-esborrar-el-sense-llegir-de-la-teva-newsletter\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/trilogi.com\/blog\/"},{"@type":"ListItem","position":2,"name":"4 trucs per esborrar el \u00absense llegir\u00bb de la teva newsletter"}]},{"@type":"WebSite","@id":"https:\/\/trilogi.com\/blog\/#website","url":"https:\/\/trilogi.com\/blog\/","name":"Blog Trilogi \u2013 The Digital Agency","description":"Mant\u00e9ngase actualizado con las \u00faltimas noticias de eCommerce","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/trilogi.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Person","@id":"https:\/\/trilogi.com\/blog\/#\/schema\/person\/798dd798bc973592ab3543d988f4a405","name":"Trilogi \u2013 The Digital Agency","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/secure.gravatar.com\/avatar\/9c575882a8de78f06919f289cda59f91a251472d49f7b6ed1d07ad086a1db5f3?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/9c575882a8de78f06919f289cda59f91a251472d49f7b6ed1d07ad086a1db5f3?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/9c575882a8de78f06919f289cda59f91a251472d49f7b6ed1d07ad086a1db5f3?s=96&d=mm&r=g","caption":"Trilogi \u2013 The Digital Agency"},"description":"Trilogi es una agencia especializada en tiendas online, marketing y estrategia para eCommerce. 22 a\u00f1os y +700 proyectos nos avalan. \u00bfTe ayudamos en tu negocio digital?\u00a0"}]}},"acf":[],"lang":"ca","translations":{"ca":18919,"es":11966,"en":19258},"pll_sync_post":{},"_links":{"self":[{"href":"https:\/\/trilogi.com\/blog\/wp-json\/wp\/v2\/posts\/18919","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/trilogi.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/trilogi.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/trilogi.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/trilogi.com\/blog\/wp-json\/wp\/v2\/comments?post=18919"}],"version-history":[{"count":0,"href":"https:\/\/trilogi.com\/blog\/wp-json\/wp\/v2\/posts\/18919\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/trilogi.com\/blog\/wp-json\/wp\/v2\/media\/12586"}],"wp:attachment":[{"href":"https:\/\/trilogi.com\/blog\/wp-json\/wp\/v2\/media?parent=18919"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/trilogi.com\/blog\/wp-json\/wp\/v2\/categories?post=18919"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/trilogi.com\/blog\/wp-json\/wp\/v2\/tags?post=18919"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}