{"id":18690,"date":"2017-10-30T00:00:00","date_gmt":"2017-10-29T23:00:00","guid":{"rendered":"https:\/\/trilogi.com\/blog\/tlg-desenvolupa-el-nou-portal-b2b-per-a-farmacies-ecoceutics\/"},"modified":"2017-10-30T00:00:00","modified_gmt":"2017-10-29T23:00:00","slug":"tlg-desenvolupa-el-nou-portal-b2b-per-a-farmacies-ecoceutics","status":"publish","type":"post","link":"https:\/\/trilogi.com\/blog\/ca\/tlg-desenvolupa-el-nou-portal-b2b-per-a-farmacies-ecoceutics\/","title":{"rendered":"TLG desenvolupa el nou portal B2B per a Farm\u00e0cies Ecoceutics"},"content":{"rendered":"<p>Farm\u00e0cies Ecoceutics, un grup de <strong>185 farm\u00e0cies associades<\/strong>, tria l\u2019ag\u00e8ncia <a href=\"https:\/\/trilogi.com\/ca\/\">TLG Commerce<\/a> i el seu <a href=\"https:\/\/trilogi.com\/ecommerce-software\/\">software eCommerce<\/a> per llan\u00e7ar un <strong>nou portal de compres<\/strong>. Els associats es connecten a la plataforma eCommerce a trav\u00e9s de la seva intranet, un B2B privat d\u2019acc\u00e9s exclusiu per a les farm\u00e0cies del grup.<\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-8617\" src=\"https:\/\/trilogi.com\/blog\/wp-content\/uploads\/sites\/2\/mostradors-ecoceutics-1024x602.jpg\" alt=\"TLG Commerce desenvolupa el nou portal de compres d\u2019Ecoceutics\" width=\"750\" height=\"441\" \/><\/p>\n<p>Amb la nova eina, els associats a Ecoceutics podran <strong>fer compres per categories i aprofitar sempre les millors condicions pactades<\/strong> entre l\u2019associaci\u00f3 i els laboratoris. En aquest sentit, els equips de desenvolupament de TLG Commerce i de Farm\u00e0cies Ecoceutics han treballat junts en la definici\u00f3 de conceptes i en el seu encaix en la soluci\u00f3 eCommerce. El resultat \u00e9s un<strong> portal de compres intu\u00eftiu<\/strong> a trav\u00e9s del qual les farm\u00e0cies poden:<\/p>\n<ul>\n<li><strong>fer comandes amb facilitat<\/strong><\/li>\n<li><strong>comparar descomptes de productes equivalents<\/strong><\/li>\n<li><strong>visualitzar descomptes per trams de manera autom\u00e0tica<\/strong><\/li>\n<li><strong>reproduir totes les condicions comercials d\u2019un laboratori<\/strong><\/li>\n<li><strong>recuperar comandes fetes anteriorment<\/strong><\/li>\n<li><strong>marcar productes preferits<\/strong><\/li>\n<li><strong>o fer cerques r\u00e0pides de productes<\/strong><\/li>\n<\/ul>\n<h2>Farm\u00e0cies Ecoceutics, sumar per innovar en el sector farmac\u00e8utic<\/h2>\n<p><a href=\"http:\/\/www.ecoceutics.com\/\">Farm\u00e0cies Ecoceutics<\/a> \u00e9s un projecte obert a tots els farmac\u00e8utics que comparteixin la seva filosofia i els seus valors. L\u2019objectiu de l\u2019agrupaci\u00f3 \u00e9s <strong>millorar la capacitat competitiva<\/strong> amb la implantaci\u00f3 d\u2019un model amb imatge i processos compartits. Un dels grans projectes que defineixen aquest objectiu d\u2019innovaci\u00f3 \u00e9s el portal de compres, renovat completament, amb la nova plataforma desenvolupada per TLG Commerce.<\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-8616\" src=\"https:\/\/trilogi.com\/blog\/wp-content\/uploads\/sites\/2\/conceptedefarmacia-1024x602.jpg\" alt=\"TLG Commerce desenvolupa un nou eCommerce B2B per a Ecoceutics\" width=\"750\" height=\"441\" \/><\/p>\n<h2>Desenvolupaments espec\u00edfics per al portal de compres B2B:<\/h2>\n<p>La capacitat d\u2019adaptaci\u00f3 i personalitzaci\u00f3 de la soluci\u00f3 LogiCommerce ha perm\u00e8s desenvolupar funcionalitats i crear nous m\u00f2duls requerits per Ecoceutics. Necessitats molt espec\u00edfiques del sector i amb un component de complexitat elevat.<\/p>\n<p>Aquests s\u00f3n alguns dels desenvolupaments que s\u2019han fet:<\/p>\n<ul>\n<li><strong>Identificaci\u00f3 d\u2019usuaris a l\u2019eCommerce. <\/strong>La identificaci\u00f3 es fa a trav\u00e9s d\u2019una crida http en qu\u00e8 es passa per par\u00e0metre tota la informaci\u00f3 referent a l\u2019usuari. La identificaci\u00f3 d\u2019usuari de la intranet de l\u2019associaci\u00f3 es transfereix inequ\u00edvocament i de manera segura a la plataforma B2B amb un sol clic.<\/li>\n<li><strong>Acc\u00e9s i Login<\/strong>. La identificaci\u00f3 d\u2019usuari de la intranet es transfereix, inequ\u00edvocament i de manera segura, amb un simple clic de l\u2019usuari i sense necessitat de registre previ a la plataforma eCommerce.<\/li>\n<li><strong>Predictiu de descomptes. <\/strong>Amb la funcionalitat \u201cmillora la cistella\u201d, el m\u00f2dul de promocions evoluciona per poder calcular quins canvis s\u2019haurien de fer a la cistella per millorar les condicions de compra. Aquests apareixen agrupats a la zona de la cistella de la compra.<\/li>\n<li><strong>Divisi\u00f3 de comandes<\/strong>. Les comandes fetes per les farm\u00e0cies es divideixen en funci\u00f3 del laboratori i de la pol\u00edtica de preus. En fer la compra, la plataforma envia un correu a cadascun dels laboratoris amb la informaci\u00f3 de la comanda separada i detallada. La mateixa informaci\u00f3 tamb\u00e9 s\u2019envia a les farm\u00e0cies, que rebran els productes des de cada laboratori.<\/li>\n<li><strong>Millora del m\u00f2dul \u201cPack de productes\u201d<\/strong>. El Pack de productes nom\u00e9s permetia comprar una unitat de cadascun dels productes que s\u2019oferien en un pack. Ara, LogiCommerce permet definir les unitats de venda de cadascun dels productes que formen l\u2019agrupaci\u00f3.<\/li>\n<li><strong>Navegaci\u00f3 a trav\u00e9s de campanyes. <\/strong>Es crea una nova \u00e0rea de navegaci\u00f3 amb acc\u00e9s directe a les promocions actives. Cada campanya es presenta amb una imatge i un nom creats espec\u00edficament, i mostra un llistat dels productes afectats per cadascuna.<\/li>\n<li><strong>Cistelles recomanades. <\/strong>Un altre dels desenvolupaments creats per a Ecoceutics \u00e9s la incorporaci\u00f3 de la funcionalitat \u201ccistella recomanada\u201d. Aquesta funci\u00f3 suggereix al client (farm\u00e0cia) una cistella elaborada pr\u00e8viament per Ecoceutics, segons les necessitats detectades entre els associats o les ofertes disponibles en aquell moment.<\/li>\n<\/ul>\n<h2>Plataforma eCommerce B2B personalitzada en cinc mesos<\/h2>\n<p>El desenvolupament d\u2019aquesta plataforma B2B, que s\u2019ha dut a terme en nom\u00e9s cinc mesos, \u00e9s el resultat de la gran feina dels equips de totes dues empreses. L\u2019aparent senzillesa del portal, la seva usabilitat i l\u2019aparen\u00e7a \u2014coherent amb la imatge de la marca\u2014 s\u00f3n algunes de les aportacions de l\u2019equip de <a href=\"https:\/\/trilogi.com\/crear-tienda-virtual\/\">disseny i desenvolupament eCommerce<\/a> de TLG.<\/p>\n<p>Amb Farm\u00e0cies Ecoceutics hem desenvolupat amb \u00e8xit un nou projecte B2B. Una tipologia de plataforma eCommerce que requereix personalitzacions ad hoc i que cada vegada demanen m\u00e9s <a href=\"https:\/\/trilogi.com\/ca\/creacio-pagines-web-clients\/\">els nostres clients<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Farm\u00e0cies Ecoceutics, un grup de 185 farm\u00e0cies associades, tria l\u2019ag\u00e8ncia TLG Commerce i el seu software eCommerce per llan\u00e7ar un nou portal de compres. Els associats es connecten a la plataforma eCommerce a trav\u00e9s de la seva intranet, un B2B privat d\u2019acc\u00e9s exclusiu per a les farm\u00e0cies del grup. Amb la nova eina, els associats [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":13037,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1723],"tags":[],"class_list":["post-18690","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-trilogi-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>TLG desenvolupa el nou portal B2B per a Farm\u00e0cies Ecoceutics | Blog Trilogi \u2013 The Digital Agency<\/title>\n<meta name=\"description\" content=\"Farm\u00e0cies Ecoceutics, un grup de 185 farm\u00e0cies associades , tria l\u2019ag\u00e8ncia TLG Commerce i el seu software eCommerce per llan\u00e7ar un nou portal de compres .\u2026\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, 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