{"id":18588,"date":"2020-08-31T16:30:42","date_gmt":"2020-08-31T14:30:42","guid":{"rendered":"https:\/\/trilogi.com\/blog\/hagakure-google-ads-com-aprofitar-el-poder-de-lalgoritme\/"},"modified":"2020-08-31T16:30:42","modified_gmt":"2020-08-31T14:30:42","slug":"hagakure-google-ads-com-aprofitar-el-poder-de-lalgoritme","status":"publish","type":"post","link":"https:\/\/trilogi.com\/blog\/ca\/hagakure-google-ads-com-aprofitar-el-poder-de-lalgoritme\/","title":{"rendered":"Hagakure Google Ads: com aprofitar el poder de l\u2019algoritme"},"content":{"rendered":"

La vida del marketer est\u00e0 en constant evoluci\u00f3: el m\u00e0rqueting online sempre canvia i ens hem d\u2019adaptar a noves eines i estrat\u00e8gies perqu\u00e8 les campanyes funcionin a tota m\u00e0quina. \u00daltimament hem hagut d\u2019aprofundir en el m\u00f3n samurai amb una nova estrat\u00e8gia de campanyes de Google Ads<\/a>: el Hagakure<\/strong>, literalment \u201ccam\u00ed del guerrer\u201d.<\/p>\n

Qu\u00e8 \u00e9s el Hagakure? Per a qu\u00e8 serveix? Qu\u00e8 podem aconseguir a les nostres campanyes? Si vols descobrir tot aix\u00f2, has arribat al lloc correcte. A Trilogi som ag\u00e8ncia Google Partner<\/strong> i sempre estem al dia de les novetats de les eines de Google.<\/p>\n

Ja sabeu que des del llan\u00e7ament de la plataforma Google Ads tant la interf\u00edcie com l\u2019estructura de les campanyes han canviat molt\u00edssim. Els comptes s\u2019han tornat m\u00e9s complexos, amb una estructura cada vegada m\u00e9s atomitzada, amb molts grups d\u2019anuncis, segmentacions i paraules clau.<\/strong> Aix\u00f2 continua vigent?<\/p>\n

El m\u00e8tode Hagakure o com treure profit de l\u2019algoritme.<\/h2>\n

El Hagakure ens marca el nou \u201ccam\u00ed\u201d que hem de seguir als nostres comptes de Google Ads. Un canvi d\u2019estrat\u00e8gia i de mentalitat.<\/strong> Es tracta de deixar enrere tot el que hem apr\u00e8s, la divisi\u00f3 en grups de campanyes i paraules clau, per centrar-nos a maximitzar la quantitat de dades.<\/p>\n

Hem de confiar en l\u2019algoritme i proporcionar-li prou dades perqu\u00e8 ens optimitzi les campanyes<\/strong>. Hi ha una regla d\u2019or: el grup d\u2019anuncis ha d\u2019arribar a les 3.000 impressions setmanals perqu\u00e8 aix\u00f2 funcioni.<\/strong><\/p>\n

Quina \u00e9s l\u2019estructura de campanya del Hagakure?<\/h2>\n

La teoria est\u00e0 molt b\u00e9, per\u00f2 quan parlem de simplificar campanyes, en qu\u00e8 es concreta? Com quedaria la nostra nova estructura d\u2019anuncis?<\/p>\n

Per comen\u00e7ar, aclarim que aix\u00f2 \u00e9s aplicable als anuncis de Search. Dins de la campanya de Search<\/strong> haur\u00edem de crear:<\/p>\n

    \n
  • Un grup d\u2019anuncis DSA<\/strong> (Dynamic Search Ads)<\/li>\n
  • Grups d\u2019anuncis amb keywords en concordan\u00e7a \u00e0mplia<\/strong> que, recordem-ho, arribin a les 3.000 impressions setmanals.<\/li>\n<\/ul>\n

    Al capdavall, el que volem \u00e9s que l\u2019algoritme optimitzi aquesta campanya de manera autom\u00e0tica, i per fer-ho li hem de donar dades.<\/p>\n

      \n
    • Centrar-nos en la URL de destinaci\u00f3, no en les keywords.<\/li>\n
    • Keywords amb concordan\u00e7a \u00e0mplia per no limitar l\u2019algoritme.<\/li>\n
    • Campanyes DSA per cobrir cerques amb keywords desconegudes.<\/li>\n<\/ul>\n
      \"Estructura
      Exemple d\u2019estructura de campanya amb Hagakure \/ Font: Google<\/figcaption><\/figure>\n

      Com aplicar el m\u00e8tode Hagakure a Google Ads<\/h2>\n

      T\u2019est\u00e0 semblant interessant? \u00c9s clar: una estructura simplificada, m\u00e9s automatitzaci\u00f3\u2026 per\u00f2 tots sabem que hem d\u2019anar amb compte quan fem grans canvis a Google Ads per no trencar les campanyes que funcionen. Com preparem el compte per aplicar el m\u00e8tode Hagakure?<\/p>\n

      1. Analitzem la nostra estructura.<\/h3>\n

      Ens hem de plantejar per qu\u00e8 tenim les campanyes que tenim: si estan dividides per ubicacions geogr\u00e0fiques, productes estrella o altres variables. Quines d\u2019aquestes campanyes podr\u00edem unir per aconseguir m\u00e9s volum de dades?<\/p>\n

      Posem un exemple: potser tenim 4 campanyes, \u201cCamises + Marca\u201d, \u201cCamises Home\u201d, \u201cCamises Dona\u201d, \u201cCamises Gen\u00e8ric\u201d\u2026 Es poden ajuntar? El Hagakure ens proposa crear una sola campanya m\u00e9s \u00e0mplia per aprofitar al m\u00e0xim les dades.<\/p>\n

      Identifiquem els anuncis que podr\u00edem agrupar perqu\u00e8 la suma de les seves impressions arribi a 3.000 setmanals.<\/strong><\/p>\n

      2. Llancem una campanya Hagakure.<\/h3>\n

      Crea i llan\u00e7a una campanya Hagakure. Si est\u00e0s duplicant campanyes existents, recorda desar-ne una c\u00f2pia en pausa per seguretat. Recorda donar 15 dies de marge al Machine Learning<\/em> abans d\u2019avaluar resultats.<\/strong><\/p>\n

      3. Ajustos i optimitzaci\u00f3<\/h3>\n

      Ajust del pressupost de campanya i an\u00e0lisi de resultats. Google recomana fer ajustos graduals<\/strong> dins d\u2019un marge del 10-15% setmanal, tant en pressupost com en ROAS.<\/p>\n

      \"Hagakure
      Les dades s\u2019han d\u2019analitzar 15 dies despr\u00e9s del llan\u00e7ament<\/figcaption><\/figure>\n

      Avantatges d\u2019utilitzar el m\u00e8tode Hagakure a Google Ads<\/h2>\n

      Abans d\u2019arribar a les conclusions d\u2019aquest post, recordem que aquesta estrat\u00e8gia \u00e9s \u00fatil per a comptes amb landings que arribin a les 12.000 impressions al mes<\/strong>, perqu\u00e8 l\u2019algoritme pugui treballar amb les dades.<\/p>\n

      Si tens un compte que compleix els requisits i et plantejes utilitzar el m\u00e8tode Hagakure, quins avantatges aconsegueixes?<\/p>\n

        \n
      • M\u00e9s control del compte.<\/strong> Amb una estructura m\u00e9s simplificada, podr\u00e0s controlar i administrar millor les campanyes.<\/li>\n
      • Portar el client cap a les URL espec\u00edfiques que t\u2019interessen, ja que s\u2019orienta a les URL i no tant a les keywords.<\/strong><\/li>\n
      • M\u00e9s temps per analitzar el compte i aportar valor al teu client<\/strong>.<\/li>\n<\/ul>\n

        I tu, t\u2019uneixes al m\u00e8tode Hagakure?<\/p>\n","protected":false},"excerpt":{"rendered":"

        La vida del marketer est\u00e0 en constant evoluci\u00f3: el m\u00e0rqueting online sempre canvia i ens hem d\u2019adaptar a noves eines i estrat\u00e8gies perqu\u00e8 les campanyes funcionin a tota m\u00e0quina. \u00daltimament hem hagut d\u2019aprofundir en el m\u00f3n samurai amb una nova estrat\u00e8gia de campanyes de Google Ads: el Hagakure, literalment \u201ccam\u00ed del guerrer\u201d. Qu\u00e8 \u00e9s el […]<\/p>\n","protected":false},"author":2,"featured_media":14665,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1727],"tags":[],"class_list":["post-18588","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-emarketing"],"yoast_head":"\nHagakure Google Ads: com aprofitar el poder de l\u2019algoritme | Blog Trilogi \u2013 The Digital Agency<\/title>\n<meta name=\"description\" content=\"El Hagakure \u00e9s la nova estrat\u00e8gia que has d\u2019utilitzar a Google Ads. T\u2019expliquem els detalls d\u2019aquesta nova estructura en aquest post. Llegeix-lo!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/trilogi.com\/blog\/ca\/hagakure-google-ads-com-aprofitar-el-poder-de-lalgoritme\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hagakure Google Ads: com aprofitar el poder de l\u2019algoritme | Blog Trilogi \u2013 The Digital Agency\" \/>\n<meta property=\"og:description\" content=\"El Hagakure \u00e9s la nova estrat\u00e8gia que has d\u2019utilitzar a Google Ads. T\u2019expliquem els detalls d\u2019aquesta nova estructura en aquest post. Llegeix-lo!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/trilogi.com\/blog\/ca\/hagakure-google-ads-com-aprofitar-el-poder-de-lalgoritme\/\" \/>\n<meta property=\"og:site_name\" content=\"Blog Trilogi \u2013 The Digital Agency\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Trilogi.eCommerce\/\" \/>\n<meta property=\"article:published_time\" content=\"2020-08-31T14:30:42+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/trilogi.com\/blog\/wp-content\/uploads\/sites\/2\/hagakure-google-ads-2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1100\" \/>\n\t<meta property=\"og:image:height\" content=\"653\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Trilogi \u2013 The Digital Agency\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@trilogicommerce\" \/>\n<meta name=\"twitter:site\" content=\"@trilogicommerce\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Trilogi \u2013 The Digital Agency\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/ca\\\/hagakure-google-ads-com-aprofitar-el-poder-de-lalgoritme\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/ca\\\/hagakure-google-ads-com-aprofitar-el-poder-de-lalgoritme\\\/\"},\"author\":{\"name\":\"Trilogi \u2013 The Digital Agency\",\"@id\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/#\\\/schema\\\/person\\\/798dd798bc973592ab3543d988f4a405\"},\"headline\":\"Hagakure Google Ads: com aprofitar el poder de l\u2019algoritme\",\"datePublished\":\"2020-08-31T14:30:42+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/ca\\\/hagakure-google-ads-com-aprofitar-el-poder-de-lalgoritme\\\/\"},\"wordCount\":778,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/ca\\\/hagakure-google-ads-com-aprofitar-el-poder-de-lalgoritme\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/hagakure-google-ads-2.jpg\",\"articleSection\":[\"eMarketing\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/trilogi.com\\\/blog\\\/ca\\\/hagakure-google-ads-com-aprofitar-el-poder-de-lalgoritme\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/ca\\\/hagakure-google-ads-com-aprofitar-el-poder-de-lalgoritme\\\/\",\"url\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/ca\\\/hagakure-google-ads-com-aprofitar-el-poder-de-lalgoritme\\\/\",\"name\":\"Hagakure Google Ads: com aprofitar el poder de l\u2019algoritme | Blog Trilogi \u2013 The Digital Agency\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/ca\\\/hagakure-google-ads-com-aprofitar-el-poder-de-lalgoritme\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/ca\\\/hagakure-google-ads-com-aprofitar-el-poder-de-lalgoritme\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/hagakure-google-ads-2.jpg\",\"datePublished\":\"2020-08-31T14:30:42+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/#\\\/schema\\\/person\\\/798dd798bc973592ab3543d988f4a405\"},\"description\":\"El Hagakure \u00e9s la nova estrat\u00e8gia que has d\u2019utilitzar a Google Ads. T\u2019expliquem els detalls d\u2019aquesta nova estructura en aquest post. Llegeix-lo!\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/ca\\\/hagakure-google-ads-com-aprofitar-el-poder-de-lalgoritme\\\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/trilogi.com\\\/blog\\\/ca\\\/hagakure-google-ads-com-aprofitar-el-poder-de-lalgoritme\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/ca\\\/hagakure-google-ads-com-aprofitar-el-poder-de-lalgoritme\\\/#primaryimage\",\"url\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/hagakure-google-ads-2.jpg\",\"contentUrl\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/hagakure-google-ads-2.jpg\",\"width\":1100,\"height\":653,\"caption\":\"Hagakure Google Ads\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/ca\\\/hagakure-google-ads-com-aprofitar-el-poder-de-lalgoritme\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Hagakure Google Ads: com aprofitar el poder de l\u2019algoritme\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/\",\"name\":\"Blog Trilogi \u2013 The Digital Agency\",\"description\":\"Mant\u00e9ngase actualizado con las \u00faltimas noticias de eCommerce\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/trilogi.com\\\/blog\\\/#\\\/schema\\\/person\\\/798dd798bc973592ab3543d988f4a405\",\"name\":\"Trilogi \u2013 The Digital Agency\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/9c575882a8de78f06919f289cda59f91a251472d49f7b6ed1d07ad086a1db5f3?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/9c575882a8de78f06919f289cda59f91a251472d49f7b6ed1d07ad086a1db5f3?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/9c575882a8de78f06919f289cda59f91a251472d49f7b6ed1d07ad086a1db5f3?s=96&d=mm&r=g\",\"caption\":\"Trilogi \u2013 The Digital Agency\"},\"description\":\"Trilogi es una agencia especializada en tiendas online, marketing y estrategia para eCommerce. 22 a\u00f1os y +700 proyectos nos avalan. \u00bfTe ayudamos en tu negocio digital?\u00a0\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Hagakure Google Ads: com aprofitar el poder de l\u2019algoritme | Blog Trilogi \u2013 The Digital Agency","description":"El Hagakure \u00e9s la nova estrat\u00e8gia que has d\u2019utilitzar a Google Ads. T\u2019expliquem els detalls d\u2019aquesta nova estructura en aquest post. Llegeix-lo!","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/trilogi.com\/blog\/ca\/hagakure-google-ads-com-aprofitar-el-poder-de-lalgoritme\/","og_locale":"es_ES","og_type":"article","og_title":"Hagakure Google Ads: com aprofitar el poder de l\u2019algoritme | Blog Trilogi \u2013 The Digital Agency","og_description":"El Hagakure \u00e9s la nova estrat\u00e8gia que has d\u2019utilitzar a Google Ads. T\u2019expliquem els detalls d\u2019aquesta nova estructura en aquest post. Llegeix-lo!","og_url":"https:\/\/trilogi.com\/blog\/ca\/hagakure-google-ads-com-aprofitar-el-poder-de-lalgoritme\/","og_site_name":"Blog Trilogi \u2013 The Digital Agency","article_publisher":"https:\/\/www.facebook.com\/Trilogi.eCommerce\/","article_published_time":"2020-08-31T14:30:42+00:00","og_image":[{"width":1100,"height":653,"url":"https:\/\/trilogi.com\/blog\/wp-content\/uploads\/sites\/2\/hagakure-google-ads-2.jpg","type":"image\/jpeg"}],"author":"Trilogi \u2013 The Digital Agency","twitter_card":"summary_large_image","twitter_creator":"@trilogicommerce","twitter_site":"@trilogicommerce","twitter_misc":{"Escrito por":"Trilogi \u2013 The Digital Agency","Tiempo de lectura":"4 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/trilogi.com\/blog\/ca\/hagakure-google-ads-com-aprofitar-el-poder-de-lalgoritme\/#article","isPartOf":{"@id":"https:\/\/trilogi.com\/blog\/ca\/hagakure-google-ads-com-aprofitar-el-poder-de-lalgoritme\/"},"author":{"name":"Trilogi \u2013 The Digital Agency","@id":"https:\/\/trilogi.com\/blog\/#\/schema\/person\/798dd798bc973592ab3543d988f4a405"},"headline":"Hagakure Google Ads: com aprofitar el poder de l\u2019algoritme","datePublished":"2020-08-31T14:30:42+00:00","mainEntityOfPage":{"@id":"https:\/\/trilogi.com\/blog\/ca\/hagakure-google-ads-com-aprofitar-el-poder-de-lalgoritme\/"},"wordCount":778,"commentCount":0,"image":{"@id":"https:\/\/trilogi.com\/blog\/ca\/hagakure-google-ads-com-aprofitar-el-poder-de-lalgoritme\/#primaryimage"},"thumbnailUrl":"https:\/\/trilogi.com\/blog\/wp-content\/uploads\/sites\/2\/hagakure-google-ads-2.jpg","articleSection":["eMarketing"],"inLanguage":"es","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/trilogi.com\/blog\/ca\/hagakure-google-ads-com-aprofitar-el-poder-de-lalgoritme\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/trilogi.com\/blog\/ca\/hagakure-google-ads-com-aprofitar-el-poder-de-lalgoritme\/","url":"https:\/\/trilogi.com\/blog\/ca\/hagakure-google-ads-com-aprofitar-el-poder-de-lalgoritme\/","name":"Hagakure Google Ads: com aprofitar el poder de l\u2019algoritme | Blog Trilogi \u2013 The Digital Agency","isPartOf":{"@id":"https:\/\/trilogi.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/trilogi.com\/blog\/ca\/hagakure-google-ads-com-aprofitar-el-poder-de-lalgoritme\/#primaryimage"},"image":{"@id":"https:\/\/trilogi.com\/blog\/ca\/hagakure-google-ads-com-aprofitar-el-poder-de-lalgoritme\/#primaryimage"},"thumbnailUrl":"https:\/\/trilogi.com\/blog\/wp-content\/uploads\/sites\/2\/hagakure-google-ads-2.jpg","datePublished":"2020-08-31T14:30:42+00:00","author":{"@id":"https:\/\/trilogi.com\/blog\/#\/schema\/person\/798dd798bc973592ab3543d988f4a405"},"description":"El Hagakure \u00e9s la nova estrat\u00e8gia que has d\u2019utilitzar a Google Ads. T\u2019expliquem els detalls d\u2019aquesta nova estructura en aquest post. Llegeix-lo!","breadcrumb":{"@id":"https:\/\/trilogi.com\/blog\/ca\/hagakure-google-ads-com-aprofitar-el-poder-de-lalgoritme\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/trilogi.com\/blog\/ca\/hagakure-google-ads-com-aprofitar-el-poder-de-lalgoritme\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/trilogi.com\/blog\/ca\/hagakure-google-ads-com-aprofitar-el-poder-de-lalgoritme\/#primaryimage","url":"https:\/\/trilogi.com\/blog\/wp-content\/uploads\/sites\/2\/hagakure-google-ads-2.jpg","contentUrl":"https:\/\/trilogi.com\/blog\/wp-content\/uploads\/sites\/2\/hagakure-google-ads-2.jpg","width":1100,"height":653,"caption":"Hagakure Google Ads"},{"@type":"BreadcrumbList","@id":"https:\/\/trilogi.com\/blog\/ca\/hagakure-google-ads-com-aprofitar-el-poder-de-lalgoritme\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/trilogi.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Hagakure Google Ads: com aprofitar el poder de l\u2019algoritme"}]},{"@type":"WebSite","@id":"https:\/\/trilogi.com\/blog\/#website","url":"https:\/\/trilogi.com\/blog\/","name":"Blog Trilogi \u2013 The Digital Agency","description":"Mant\u00e9ngase actualizado con las \u00faltimas noticias de eCommerce","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/trilogi.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Person","@id":"https:\/\/trilogi.com\/blog\/#\/schema\/person\/798dd798bc973592ab3543d988f4a405","name":"Trilogi \u2013 The Digital Agency","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/secure.gravatar.com\/avatar\/9c575882a8de78f06919f289cda59f91a251472d49f7b6ed1d07ad086a1db5f3?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/9c575882a8de78f06919f289cda59f91a251472d49f7b6ed1d07ad086a1db5f3?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/9c575882a8de78f06919f289cda59f91a251472d49f7b6ed1d07ad086a1db5f3?s=96&d=mm&r=g","caption":"Trilogi \u2013 The Digital Agency"},"description":"Trilogi es una agencia especializada en tiendas online, marketing y estrategia para eCommerce. 22 a\u00f1os y +700 proyectos nos avalan. \u00bfTe ayudamos en tu negocio digital?\u00a0"}]}},"acf":[],"lang":"ca","translations":{"ca":18588,"es":14661,"en":18975},"pll_sync_post":{},"_links":{"self":[{"href":"https:\/\/trilogi.com\/blog\/wp-json\/wp\/v2\/posts\/18588","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/trilogi.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/trilogi.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/trilogi.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/trilogi.com\/blog\/wp-json\/wp\/v2\/comments?post=18588"}],"version-history":[{"count":0,"href":"https:\/\/trilogi.com\/blog\/wp-json\/wp\/v2\/posts\/18588\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/trilogi.com\/blog\/wp-json\/wp\/v2\/media\/14665"}],"wp:attachment":[{"href":"https:\/\/trilogi.com\/blog\/wp-json\/wp\/v2\/media?parent=18588"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/trilogi.com\/blog\/wp-json\/wp\/v2\/categories?post=18588"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/trilogi.com\/blog\/wp-json\/wp\/v2\/tags?post=18588"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}