{"id":18372,"date":"2023-05-23T18:40:19","date_gmt":"2023-05-23T16:40:19","guid":{"rendered":"https:\/\/trilogi.com\/blog\/com-optimitzar-les-imatges-de-la-teva-botiga-prestashop-per-millorar-la\/"},"modified":"2026-10-23T18:23:28","modified_gmt":"2026-10-23T16:23:28","slug":"com-optimitzar-les-imatges-de-la-teva-botiga-prestashop-per-millorar-la","status":"publish","type":"post","link":"https:\/\/trilogi.com\/blog\/ca\/com-optimitzar-les-imatges-de-la-teva-botiga-prestashop-per-millorar-la\/","title":{"rendered":"Com optimitzar les imatges de la teva botiga PrestaShop per millorar la conversi\u00f3"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Les imatges s\u00f3n una part crucial de qualsevol eCommerce, ja que poden ser el factor determinant perqu\u00e8 un client faci una compra. Per tant, \u00e9s molt important que optimitzis adequadament les imatges de la teva botiga online <a href=\"https:\/\/trilogi.com\/ca\/prestashop\/\">PrestaShop<\/a> per millorar la conversi\u00f3. En aquest article, t\u2019expliquem com fer-ho.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Les imatges, un punt clau del teu eCommerce PrestaShop<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Tria la resoluci\u00f3 correcta: <\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">La resoluci\u00f3 de la imatge afecta directament la seva qualitat. Per aix\u00f2 \u00e9s important que tri\u00efs la resoluci\u00f3 adequada per a cada imatge. PrestaShop recomana que les imatges tinguin una resoluci\u00f3 de 72 p\u00edxels per polzada (ppp) per a web i de 300 ppp per a impressi\u00f3. Aix\u00f2 vol dir que les imatges de la teva botiga online han de tenir una resoluci\u00f3 de 72 ppp perqu\u00e8 es vegin en qualsevol dispositiu.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Assegura\u2019t que les imatges siguin prou grans<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Les imatges de la teva botiga online han de ser prou grans perqu\u00e8 els clients puguin veure els detalls dels productes. Ara b\u00e9, no han de ser tan grans que alenteixin la c\u00e0rrega del teu lloc web. Una mida d\u2019imatge recomanada \u00e9s de 1000 p\u00edxels d\u2019amplada.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Comprimeix les imatges<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Si comprimeixes les imatges, en reduir\u00e0s el pes i, per tant, millorar\u00e0s el temps de c\u00e0rrega del teu lloc web. PrestaShop ofereix una eina d\u2019optimitzaci\u00f3 d\u2019imatges integrada que et permetr\u00e0 comprimir-les en segons.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Fes servir noms de fitxer adequats<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Els noms de fitxer han de ser rellevants i descriptius. Aix\u00f2 ajuda els motors de cerca a entendre el contingut de les imatges i la seva rellev\u00e0ncia per a les cerques dels usuaris. A m\u00e9s, un bon nom de fitxer pot ajudar que la imatge es mostri correctament quan es comparteix a les xarxes socials.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Fes servir etiquetes ALT<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Les etiquetes ALT s\u00f3n textos que apareixen en lloc de la imatge quan aquesta no es pot mostrar per algun motiu, com ara problemes de connexi\u00f3 a internet. Els motors de cerca tamb\u00e9 les fan servir per entendre el contingut de la imatge. Per tant, assegura\u2019t que totes les teves imatges tinguin una etiqueta ALT descriptiva i rellevant.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Optimitzar les imatges de la teva botiga online PrestaShop \u00e9s una tasca crucial per millorar la conversi\u00f3 i oferir una millor experi\u00e8ncia d\u2019usuari als teus clients. Seguint aquests passos senzills, podr\u00e0s optimitzar les imatges de la teva botiga online i augmentar les possibilitats que els clients comprin. Recorda que una bona imatge val m\u00e9s que mil paraules. Mans a l\u2019obra i millora la qualitat de les imatges de la teva botiga online!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Les imatges s\u00f3n una part crucial de qualsevol eCommerce, ja que poden ser el factor determinant perqu\u00e8 un client faci una compra. Per tant, \u00e9s molt important que optimitzis adequadament les imatges de la teva botiga online PrestaShop per millorar la conversi\u00f3. En aquest article, t\u2019expliquem com fer-ho. Les imatges, un punt clau del teu [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":16380,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1721],"tags":[],"class_list":["post-18372","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-customer-experience"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Com optimitzar les imatges de la teva botiga PrestaShop per millorar la conversi\u00f3 | Blog Trilogi \u2013 The Digital Agency<\/title>\n<meta name=\"description\" content=\"\u00c9s important optimitzar adequadament les imatges de la teva botiga PrestaShop per millorar la conversi\u00f3. 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