{"id":18293,"date":"2023-11-30T16:28:29","date_gmt":"2023-11-30T15:28:29","guid":{"rendered":"https:\/\/trilogi.com\/blog\/complir-la-legislacio-al-teu-ecommerce-texpliquem-com-fer-ho\/"},"modified":"2026-10-23T18:20:30","modified_gmt":"2026-10-23T16:20:30","slug":"complir-la-legislacio-al-teu-ecommerce-texpliquem-com-fer-ho","status":"publish","type":"post","link":"https:\/\/trilogi.com\/blog\/ca\/complir-la-legislacio-al-teu-ecommerce-texpliquem-com-fer-ho\/","title":{"rendered":"Complir la legislaci\u00f3 al teu eCommerce: t\u2019expliquem com fer-ho"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\"><strong>Com pots fer que el teu eCommerce compleixi la normativa?<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Si tens una botiga online, has de complir la normativa aplicable al m\u00f3n digital, recollida a la Llei org\u00e0nica de protecci\u00f3 de dades i garantia dels drets digitals (LOPDGDD), la Llei de serveis de la societat de la informaci\u00f3 (LSSI), la Llei general per a la defensa dels consumidors i usuaris (TRLGDCU), etc. Entenem que aix\u00f2 pot ser molt complex, ja que s\u00f3n moltes normes i a m\u00e9s canvien molt sovint, per\u00f2 farem tot el possible per desgranar-ho de manera f\u00e0cil.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Comencem!<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I abans de res, responem una pregunta que ens feu molt sovint\u2026 <strong>Totes les p\u00e0gines web han de complir la normativa?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La resposta \u00e9s senzilla: S\u00cd.\ud83e\udee1 El que canvia d\u2019una p\u00e0gina a una altra \u00e9s el tipus de document que haur\u00e0 de posar a disposici\u00f3 dels usuaris i el contingut d\u2019aquest document. Per\u00f2, tant si tens un blog com una botiga online, haur\u00e0s de tenir un Av\u00eds Legal i una Pol\u00edtica de Privacitat i de Cookies si tens un formulari de contacte, per exemple.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I en el cas de les <strong>botigues online<\/strong>, tant si tens un marketplace de productes electr\u00f2nics de segona m\u00e0 o de serveis professionals m\u00edstics com si vens productes vegans frescos, necessitar\u00e0s uns Termes d\u2019\u00das o unes Condicions de Compra que regulin la teva relaci\u00f3 amb els usuaris i clients (establint terminis de devoluci\u00f3, dret de desistiment, preus d\u2019enviament, etc.) i que protegeixin el teu negoci deixant molt clars els l\u00edmits de la teva responsabilitat.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Quins documents ha de tenir una botiga online per complir la normativa?<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">La resposta pot variar lleugerament d\u2019una botiga online a una altra en funci\u00f3 del model de negoci, per\u00f2 a grans trets haur\u00e0 de tenir un Av\u00eds Legal, una Pol\u00edtica de Privacitat, una Pol\u00edtica de Cookies i uns Termes d\u2019\u00das o unes Condicions de Compra.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Vegem en qu\u00e8 consisteix cadascun \ud83d\udc40:<\/p>\n\n\n\n<ol class=\"wp-block-list\" type=\"A\">\n<li><strong>Av\u00eds Legal:<\/strong> La Llei 34\/2002, de serveis de la societat de la informaci\u00f3 (LSSI), va incorporar a l\u2019ordenament espanyol aquesta directiva europea i va establir, a trav\u00e9s del seu article 10, la necessitat d\u2019identificar els titulars d\u2019un web i de proporcionar un mitj\u00e0 gratu\u00eft perqu\u00e8 els usuaris s\u2019hi puguin posar en contacte.<\/li>\n<\/ol>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Pol\u00edtica de Privacitat:<\/strong> Si el teu web recull dades de car\u00e0cter personal, com ara un correu electr\u00f2nic o una adre\u00e7a postal, ha d\u2019incloure un apartat, conegut com a Pol\u00edtica de Privacitat, on s\u2019especifiqui com el titular tracta aquestes dades, per a qu\u00e8, amb qui les comparteix, etc. i, per tant, com compleix la normativa europea i estatal.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Pol\u00edtica de Cookies:<\/strong> Tal com estableix l\u2019article 22 de la Llei de serveis de la societat de la informaci\u00f3 (LSSI) i segons les guies de l\u2019Ag\u00e8ncia Espanyola de Protecci\u00f3 de Dades, tots els webs estan obligats a informar de si fan servir cookies o no i, en cas afirmatiu, amb quina finalitat. Aix\u00ed mateix, la normativa defineix la manera concreta com s\u2019ha d\u2019oferir aquesta informaci\u00f3 a l\u2019usuari.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Condicions de Compra: <\/strong>Si tens una botiga online o vens productes a trav\u00e9s del teu web, aquest ha d\u2019incloure les Condicions de Compra que regulin com vendr\u00e0s els productes. Aquest document ha d\u2019informar l\u2019usuari de les condicions en qu\u00e8 es venen els productes, com ara els terminis d\u2019enviament, els preus de les diferents modalitats d\u2019enviament, els terminis de desistiment, com es poden fer les devolucions o les garanties legals i comercials dels productes, entre d\u2019altres.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Termes d\u2019\u00das: <\/strong>Com l\u2019anterior, els Termes d\u2019\u00das regulen la manera com un web ofereix una s\u00e8rie de serveis de pagament que requereixen el registre previ o la subscripci\u00f3 dels usuaris. Aquest document informa de les condicions en qu\u00e8 es prestar\u00e0 el servei, com ara el preu o la durada, el dret de desistiment, el per\u00edode de perman\u00e8ncia, etc.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Per\u00f2 potser et preguntes: <strong>i el B\u00e0ner de Cookies?<\/strong> No, no ens n\u2019hem oblidat \ud83d\ude09 El b\u00e0ner informatiu de cookies \u00e9s un element obligatori per a tots els webs que utilitzin cookies. Ha d\u2019informar de les cookies que es fan servir, classificant-les segons el seu \u00fas, perqu\u00e8 l\u2019usuari pugui rebutjar totes les cookies que no siguin estrictament necess\u00e0ries.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Aix\u00f2 vol dir que un B\u00e0ner de Cookies no pot instal\u00b7lar cap cookie o tecnologia similar que no sigui t\u00e8cnica o necess\u00e0ria per al funcionament del web fins que l\u2019usuari l\u2019accepti.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A m\u00e9s, si mostres publicitat de tercers al teu web amb Google AdSense, per exemple, has de saber que <strong>a partir del 16 de gener de 2024<\/strong>, si no instal\u00b7les un dels B\u00e0ners de Cookies certificats per Google i l\u2019IAB en la versi\u00f3 2.2, ja no podr\u00e0s monetitzar aquests espais.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Qu\u00e8 passa si no compleixo la normativa?<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Les sancions m\u00e9s habituals s\u00f3n en mat\u00e8ria de protecci\u00f3 de dades, i les imposa l\u2019Ag\u00e8ncia Espanyola de Protecci\u00f3 de Dades per infringir la Llei org\u00e0nica de protecci\u00f3 de dades i garantia dels drets digitals (LOPDGDD) o les disposicions relatives a les cookies de la Llei de serveis de la societat de la informaci\u00f3 (LSSI). <strong>Aquestes sancions poden arribar fins al 4% del volum de facturaci\u00f3 anual de qualsevol empresa<\/strong> \ud83d\ude31.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Aix\u00f2 no vol dir que les comunitats aut\u00f2nomes no puguin imposar les sancions previstes al t\u00edtol IV de la Llei general per a la defensa dels consumidors i usuaris (TRLGDCU) per no complir les obligacions que imposa aquesta normativa pel que fa a la informaci\u00f3 que has de donar a l\u2019usuari quan contracta o als drets que li has de respectar.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Com pots veure, <strong>complir la normativa al teu eCommerce no \u00e9s gens senzill<\/strong>, i a <a href=\"https:\/\/lawwwing.com\/\">Lawwwing<\/a> et volen donar un cop de m\u00e0:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A Trilogi hem tancat un partnership amb Lawwwing, la plataforma que et permet oblidar-te de tot el que has llegit en aquest article instal\u00b7lant un plugin. Sembla m\u00e0gia, per\u00f2 no ho \u00e9s. <a href=\"https:\/\/trilogi.com\/crear-tienda-web-contacto\/\">Contacta amb nosaltres<\/a> i demana\u2019ns informaci\u00f3. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Com pots fer que el teu eCommerce compleixi la normativa? Si tens una botiga online, has de complir la normativa aplicable al m\u00f3n digital, recollida a la Llei org\u00e0nica de protecci\u00f3 de dades i garantia dels drets digitals (LOPDGDD), la Llei de serveis de la societat de la informaci\u00f3 (LSSI), la Llei general per a [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":16888,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1739],"tags":[],"class_list":["post-18293","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tecnologia"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Complir la legislaci\u00f3 al teu eCommerce: t\u2019expliquem com fer-ho | Blog Trilogi \u2013 The Digital Agency<\/title>\n<meta name=\"description\" content=\"Si tens una botiga online, has de complir la normativa aplicable al m\u00f3n digital. 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