{"id":18281,"date":"2024-02-14T16:58:02","date_gmt":"2024-02-14T15:58:02","guid":{"rendered":"https:\/\/trilogi.com\/blog\/com-fer-la-pagina-de-qui-som-del-teu-ecommerce\/"},"modified":"2026-10-23T18:18:47","modified_gmt":"2026-10-23T16:18:47","slug":"com-fer-la-pagina-de-qui-som-del-teu-ecommerce","status":"publish","type":"post","link":"https:\/\/trilogi.com\/blog\/ca\/com-fer-la-pagina-de-qui-som-del-teu-ecommerce\/","title":{"rendered":"Com fer la p\u00e0gina de qui som del teu eCommerce?"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Actualment, els usuaris busquen cada vegada m\u00e9s empreses properes que els despertin emocions i sensacions. Per aix\u00f2 \u00e9s fonamental tenir una bona <strong>p\u00e0gina de qui som<\/strong>. Amb ella, les persones que arribin a l\u2019<em><a href=\"https:\/\/trilogi.com\/ca\/solucions-ecommerce\/\" target=\"_blank\" rel=\"noreferrer noopener\">eCommerce<\/a><\/em> podran con\u00e8ixer els valors de la companyia. En aquest article et donem els millors consells per fer una bona secci\u00f3 de presentaci\u00f3.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Com fer una p\u00e0gina de qui som per a un <em>eCommerce<\/em>, pas a pas<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Per qu\u00e8 \u00e9s tan important aquesta secci\u00f3 del web? Perqu\u00e8 \u00e9s on l\u2019empresa pot generar confian\u00e7a i connectar amb els seus clients potencials. A continuaci\u00f3 et donem les claus per crear una p\u00e0gina de qualitat de <strong>qui som d\u2019un <em>eCommerce<\/em>.<\/strong><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">L\u2019objectiu \u00e9s el p\u00fablic<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">El <strong>primer pas<\/strong> per fer una p\u00e0gina que doni la informaci\u00f3 adequada \u00e9s pensar a qui va dirigida: al p\u00fablic de la marca. Quan hi entra, se li han d\u2019aclarir certs dubtes, basats en all\u00f2 que l\u2019empresa li aportar\u00e0 en el seu dia a dia i que la fa millor o diferent. Per aix\u00f2 cal saber a quin tipus de persones i amb quins interessos van dirigits els productes o serveis de l\u2019empresa.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Utilitzar un bon <em>storytelling<\/em><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Qu\u00e8 vol dir <em>storytelling<\/em><strong>? \u00c9s \u00abl\u2019art d\u2019explicar una hist\u00f2ria\u00bb<\/strong>. Com va sorgir el projecte? Qui el va comen\u00e7ar? Per qu\u00e8? Aquestes s\u00f3n les q\u00fcestions b\u00e0siques per crear una bona hist\u00f2ria. Si es tracta d\u2019una empresa nova, sempre es pot parlar de tot el que va passar fins a arribar al moment de l\u2019inici.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Parlar dels valors de la marca<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Els<\/strong> <strong>plans o les iniciatives<\/strong> que l\u2019empresa t\u00e9 de cara al futur tamb\u00e9 \u00e9s important que apareguin en aquesta secci\u00f3 del web. Aix\u00ed, els usuaris podran con\u00e8ixer les fites de la marca i acompanyar-la en tot el proc\u00e9s fins on vulgui arribar. Una filosofia i uns valors clars i definits marquen la difer\u00e8ncia respecte a la compet\u00e8ncia.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Posar cara a tot l\u2019equip<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Avui dia, <strong>humanitzar una empresa<\/strong> sempre \u00e9s una bona idea. Aprofitar aquesta secci\u00f3 de l\u2019<em>eCommerce<\/em> per presentar l\u2019equip \u00e9s una decisi\u00f3 d\u2019all\u00f2 m\u00e9s intel\u00b7ligent. Per fer-ho, es pot incloure una foto, una descripci\u00f3 i el c\u00e0rrec que ocupa cada membre dins de l\u2019empresa.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Explicar els serveis<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Pot semblar obvi, per\u00f2 en aquesta part del web tamb\u00e9 ha de quedar clar qu\u00e8 s\u2019ofereix i quins s\u00f3n els serveis. El millor \u00e9s fer-ho amb imatges per crear un bon efecte visual.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Exemples de clients nostres i les seves p\u00e0gines de qui som<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Yerse<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.yerse.com\/esencia-yerse\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" width=\"1100\" height=\"619\" src=\"https:\/\/trilogi.com\/blog\/wp-content\/uploads\/sites\/2\/www-yerse_-com_esencia-yersedesktop-comercial-1100x619.png\" alt=\"p\u00e0gina qui som botiga online\" class=\"wp-image-17007\" srcset=\"https:\/\/trilogi.com\/blog\/wp-content\/uploads\/sites\/2\/www-yerse_-com_esencia-yersedesktop-comercial-1100x619.png 1100w, https:\/\/trilogi.com\/blog\/wp-content\/uploads\/sites\/2\/www-yerse_-com_esencia-yersedesktop-comercial-300x169.png 300w, https:\/\/trilogi.com\/blog\/wp-content\/uploads\/sites\/2\/www-yerse_-com_esencia-yersedesktop-comercial-768x432.png 768w, https:\/\/trilogi.com\/blog\/wp-content\/uploads\/sites\/2\/www-yerse_-com_esencia-yersedesktop-comercial-1536x864.png 1536w, https:\/\/trilogi.com\/blog\/wp-content\/uploads\/sites\/2\/www-yerse_-com_esencia-yersedesktop-comercial-2048x1152.png 2048w, https:\/\/trilogi.com\/blog\/wp-content\/uploads\/sites\/2\/www-yerse_-com_esencia-yersedesktop-comercial-1920x1080.png 1920w, https:\/\/trilogi.com\/blog\/wp-content\/uploads\/sites\/2\/www-yerse_-com_esencia-yersedesktop-comercial-1170x658.png 1170w\" sizes=\"(max-width: 1100px) 100vw, 1100px\" \/><\/a><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Carmina Shoemaker<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.carminashoemaker.com\/historia\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" width=\"1100\" height=\"619\" src=\"https:\/\/trilogi.com\/blog\/wp-content\/uploads\/sites\/2\/www-carminashoemaker-com_historiadesktop-comercial-1100x619.png\" alt=\"p\u00e0gina qui som comer\u00e7 electr\u00f2nic\" class=\"wp-image-17008\" srcset=\"https:\/\/trilogi.com\/blog\/wp-content\/uploads\/sites\/2\/www-carminashoemaker-com_historiadesktop-comercial-1100x619.png 1100w, https:\/\/trilogi.com\/blog\/wp-content\/uploads\/sites\/2\/www-carminashoemaker-com_historiadesktop-comercial-300x169.png 300w, https:\/\/trilogi.com\/blog\/wp-content\/uploads\/sites\/2\/www-carminashoemaker-com_historiadesktop-comercial-768x432.png 768w, https:\/\/trilogi.com\/blog\/wp-content\/uploads\/sites\/2\/www-carminashoemaker-com_historiadesktop-comercial-1536x864.png 1536w, https:\/\/trilogi.com\/blog\/wp-content\/uploads\/sites\/2\/www-carminashoemaker-com_historiadesktop-comercial-2048x1152.png 2048w, https:\/\/trilogi.com\/blog\/wp-content\/uploads\/sites\/2\/www-carminashoemaker-com_historiadesktop-comercial-1920x1080.png 1920w, https:\/\/trilogi.com\/blog\/wp-content\/uploads\/sites\/2\/www-carminashoemaker-com_historiadesktop-comercial-1170x658.png 1170w\" sizes=\"(max-width: 1100px) 100vw, 1100px\" \/><\/a><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">CASAS<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.casasclub.com\/es\/sobre-nosotros\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" width=\"1100\" height=\"619\" src=\"https:\/\/trilogi.com\/blog\/wp-content\/uploads\/sites\/2\/www-casasclub-com_es_sobre-nosotrosdesktop-comercial-1100x619.png\" alt=\"p\u00e0gina qui som eCommerce\" class=\"wp-image-17009\" srcset=\"https:\/\/trilogi.com\/blog\/wp-content\/uploads\/sites\/2\/www-casasclub-com_es_sobre-nosotrosdesktop-comercial-1100x619.png 1100w, https:\/\/trilogi.com\/blog\/wp-content\/uploads\/sites\/2\/www-casasclub-com_es_sobre-nosotrosdesktop-comercial-300x169.png 300w, https:\/\/trilogi.com\/blog\/wp-content\/uploads\/sites\/2\/www-casasclub-com_es_sobre-nosotrosdesktop-comercial-768x432.png 768w, https:\/\/trilogi.com\/blog\/wp-content\/uploads\/sites\/2\/www-casasclub-com_es_sobre-nosotrosdesktop-comercial-1536x864.png 1536w, https:\/\/trilogi.com\/blog\/wp-content\/uploads\/sites\/2\/www-casasclub-com_es_sobre-nosotrosdesktop-comercial-2048x1152.png 2048w, https:\/\/trilogi.com\/blog\/wp-content\/uploads\/sites\/2\/www-casasclub-com_es_sobre-nosotrosdesktop-comercial-1920x1080.png 1920w, https:\/\/trilogi.com\/blog\/wp-content\/uploads\/sites\/2\/www-casasclub-com_es_sobre-nosotrosdesktop-comercial-1170x658.png 1170w\" sizes=\"(max-width: 1100px) 100vw, 1100px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Fer una <strong>p\u00e0gina de qui som <\/strong>de qualitat no \u00e9s gens complicat amb aquests consells que acabem de donar. Hem de recordar que avui dia els usuaris volen saber a qui compren; per aix\u00f2 cal posar especialment en valor aquesta pestanya de la botiga <em>online<\/em>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Actualment, els usuaris busquen cada vegada m\u00e9s empreses properes que els despertin emocions i sensacions. Per aix\u00f2 \u00e9s fonamental tenir una bona p\u00e0gina de qui som. Amb ella, les persones que arribin a l\u2019eCommerce podran con\u00e8ixer els valors de la companyia. En aquest article et donem els millors consells per fer una bona secci\u00f3 de [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":17011,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1721],"tags":[],"class_list":["post-18281","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-customer-experience"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Com fer la p\u00e0gina de qui som del teu eCommerce? | Blog Trilogi \u2013 The Digital Agency<\/title>\n<meta name=\"description\" content=\"[Inclou 3 exemples] En aquest article et donem els millors consells per fer una bona secci\u00f3 de qui som per al teu eCommerce.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/trilogi.com\/blog\/ca\/com-fer-la-pagina-de-qui-som-del-teu-ecommerce\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Com fer la p\u00e0gina de qui som del teu eCommerce? 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