{"id":18247,"date":"2025-11-25T09:22:23","date_gmt":"2025-11-25T08:22:23","guid":{"rendered":"https:\/\/trilogi.com\/blog\/trilogi-impulsa-una-nova-era-de-vendes-b2b-amb-agents-dintelligencia\/"},"modified":"2026-10-23T18:17:15","modified_gmt":"2026-10-23T16:17:15","slug":"trilogi-impulsa-una-nova-era-de-vendes-b2b-amb-agents-dintelligencia","status":"publish","type":"post","link":"https:\/\/trilogi.com\/blog\/ca\/trilogi-impulsa-una-nova-era-de-vendes-b2b-amb-agents-dintelligencia\/","title":{"rendered":"TRILOGI impulsa una nova era de vendes B2B amb Agents d\u2019Intel\u00b7lig\u00e8ncia Artificial"},"content":{"rendered":"\n

A TRILOGI<\/strong>, amb m\u00e9s de 25 anys d\u2019experi\u00e8ncia en transformaci\u00f3 digital, hem fet un salt estrat\u00e8gic cap a l\u2019automatitzaci\u00f3 comercial amb el llan\u00e7ament d\u2019un nou model d\u2019embut de vendes impulsat per Agents d\u2019Intel\u00b7lig\u00e8ncia Artificial (IA)<\/strong>. La iniciativa ens posiciona com una de les ag\u00e8ncies pioneres a Espanya a aplicar aquesta tecnologia a la captaci\u00f3 i conversi\u00f3 de leads per als seus clients B2B.<\/p>\n\n\n\n

Aquests Agents d\u2019IA<\/strong> actuen com a grans equips comercials digitals capa\u00e7os d\u2019identificar, contactar i qualificar clients potencials<\/strong> de manera completament aut\u00f2noma, operant les 24 hores del dia. En q\u00fcesti\u00f3 de minuts, s\u00f3n capa\u00e7os de fer tasques que a un equip hum\u00e0 li costarien setmanes.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n
\n

\u201cEstem assistint a una transformaci\u00f3 profunda en la manera de vendre\u201d, assenyala Jos\u00e9 Gasc\u00f3n, director comercial de TRILOGI<\/strong>. \u201cEls nostres Agents d\u2019IA no substitueixen les persones, les potencien. S\u2019encarreguen de la feina operativa i repetitiva i alliberen els equips humans perqu\u00e8 es concentrin en el que realment importa: l\u2019estrat\u00e8gia, la relaci\u00f3 amb el client i el creixement del negoci.\u201d<\/p>\n<\/blockquote>\n\n\n\n

De leads a vendes: un embut comercial completament automatitzat<\/strong><\/h2>\n\n\n\n

El nou servei de TRILOGI ofereix un sistema integral que cobreix tot el cicle de vendes: des de la generaci\u00f3 de leads fins a la conversi\u00f3 final. Els Agents d\u2019IA verifiquen els contactes, personalitzen els missatges, fan seguiments intel\u00b7ligents i programen reunions amb decisors de compra de manera autom\u00e0tica.<\/p>\n\n\n\n

L\u2019impacte \u00e9s pr\u00e0cticament immediat. Les empreses que l\u2019implementen reporten una reducci\u00f3 del 90% en el temps de prospecci\u00f3<\/strong>, m\u00e9s de 2.500 contactes generats cada mes<\/strong> i taxes d\u2019obertura superiors al 70%<\/strong> en les seves comunicacions personalitzades.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Punto Blanco, cas d\u2019\u00e8xit d\u2019una marca que aposta per la innovaci\u00f3 i la IA<\/strong><\/h2>\n\n\n\n

Un dels primers casos d\u2019\u00e8xit d\u2019aquest model \u00e9s el de Punto Blanco<\/a><\/strong>, reconeguda firma catalana de mitjons, moda \u00edntima i nova l\u00ednia esportiva. La companyia ha implementat el sistema de TRILOGI per captar distribu\u00efdors i clients nacionals i internacionals<\/strong> i accelerar el seu proc\u00e9s d\u2019expansi\u00f3.<\/p>\n\n\n\n

\n

\u201cVol\u00edem ampliar la nostra xarxa de distribuci\u00f3 global sense dependre d\u2019un equip comercial sobredimensionat\u201d, explica Toni Valldaura, director comercial de Punto Blanco<\/strong>. \u201cAmb els Agents d\u2019IA de TRILOGI hem aconseguit en nom\u00e9s dos mesos contactes molt valuosos amb distribu\u00efdors potencials en mercats estrat\u00e8gics. El sistema treballa sol: identifica, contacta i concerta reunions amb socis potencials que encaixen amb el nostre perfil de marca.\u201d<\/p>\n<\/blockquote>\n\n\n\n

Aquest cas demostra el potencial real de l\u2019automatitzaci\u00f3 comercial quan es combina amb intel\u00b7lig\u00e8ncia artificial i una estrat\u00e8gia B2B s\u00f2lida.<\/p>\n\n\n\n

Un pas m\u00e9s cap a la venda intel\u00b7ligent<\/strong><\/h2>\n\n\n\n

El model d\u2019Agents d\u2019IA de TRILOGI representa una evoluci\u00f3 natural en la digitalitzaci\u00f3 dels processos de venda, integrant tecnologia avan\u00e7ada, dades en temps real i personalitzaci\u00f3 a gran escala.<\/p>\n\n\n\n

\n

\u201cL\u2019automatitzaci\u00f3 comercial amb IA ja no \u00e9s un avantatge competitiu, \u00e9s una necessitat\u201d, conclou Gasc\u00f3n. \u201cLes empreses que l\u2019adoptin ara lideraran el seu sector en els propers anys.\u201d<\/p>\n<\/blockquote>\n","protected":false},"excerpt":{"rendered":"

A TRILOGI, amb m\u00e9s de 25 anys d\u2019experi\u00e8ncia en transformaci\u00f3 digital, hem fet un salt estrat\u00e8gic cap a l\u2019automatitzaci\u00f3 comercial amb el llan\u00e7ament d\u2019un nou model d\u2019embut de vendes impulsat per Agents d\u2019Intel\u00b7lig\u00e8ncia Artificial (IA). La iniciativa ens posiciona com una de les ag\u00e8ncies pioneres a Espanya a aplicar aquesta tecnologia a la captaci\u00f3 i […]<\/p>\n","protected":false},"author":2,"featured_media":17735,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1745,1723],"tags":[],"class_list":["post-18247","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ia","category-trilogi-news"],"yoast_head":"\nTRILOGI impulsa una nova era de vendes B2B amb Agents d\u2019Intel\u00b7lig\u00e8ncia Artificial | Blog Trilogi \u2013 The Digital Agency<\/title>\n<meta name=\"description\" content=\"Els Agents d\u2019IA actuen com a grans equips comercials digitals: identifiquen, contacten i qualifiquen clients potencials de manera aut\u00f2noma.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link 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