{"id":12113,"date":"2017-02-02T00:00:00","date_gmt":"2017-02-01T23:00:00","guid":{"rendered":"https:\/\/trilogi.com\/blog\/tlg-commerce-estara-retail-forum-2017\/"},"modified":"2024-11-28T07:28:49","modified_gmt":"2024-11-28T06:28:49","slug":"tlg-commerce-estara-retail-forum-2017","status":"publish","type":"post","link":"https:\/\/trilogi.com\/blog\/tlg-commerce-estara-retail-forum-2017\/","title":{"rendered":"TLG Commerce estar\u00e1 en el Retail Forum 2017"},"content":{"rendered":"<p>\u00bfRealmente los eCommerce est\u00e1n ofreciendo experiencias de compra personalizadas? \u00a0\u00bfPor qu\u00e9 es tan importante la personalizaci\u00f3n en el proceso de venta online? \u00bfSe puede ofrecer una experiencia personalizada en un entorno mobile?<strong> \u00a0Lloren\u00e7 Palomas, director comercial y de marketing en <a href=\"https:\/\/trilogi.com\/\">Trilogi (TLG Commerce)<\/a><\/strong>, dar\u00e1 respuesta a estas y otras preguntas en el marco del Retail Forum, que se celebra el pr\u00f3ximo 9 de febrero en Madrid.<\/p>\n<figure id=\"attachment_7193\" aria-describedby=\"caption-attachment-7193\" style=\"width: 750px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"wp-image-7193\" src=\"https:\/\/trilogi.com\/blog\/wp-content\/uploads\/sites\/2\/IMG_1423.jpg\" alt=\"Lloren\u00e7 Palomas, director comercial de Trilogi (TLG Commerce) asistir\u00e1 a Retail Forum\" width=\"750\" height=\"500\" \/><figcaption id=\"caption-attachment-7193\" class=\"wp-caption-text\">Lloren\u00e7 Palomas, primero por la izquierda, con parte del equipo de TLG<\/figcaption><\/figure>\n<p>La mesa en la que participar\u00e1 <strong>Lloren\u00e7 Palomas<\/strong> estar\u00e1 dinamizada por<strong> Jos\u00e9 Luis Ferrero<\/strong>, director eCommerce en<strong> Philips<\/strong>. La completan <strong>David Valero<\/strong>, director comercial de\u00a0<strong>Ricoh<\/strong>,\u00a0y\u00a0<strong>Jose Javier Rubio<\/strong>, presidente de <strong>Comerzzia<\/strong>. El debate se celebrar\u00e1 a las 13:30 h en la sesi\u00f3n sobre <a href=\"http:\/\/www.retailforum.es\/agendaretailforum2017\/#1482860754576-f6a409fb-f7bd\" target=\"_blank\" rel=\"noopener\">Omnicanalidad<\/a> del forum, que tambi\u00e9n acoge sesiones sobre Cliente y sobre Innovaci\u00f3n, con la participaci\u00f3n de otros expertos destacados.<\/p>\n<h2>Retail Forum, un think tank para retailers<\/h2>\n<p>El think tank del sector retail reunir\u00e1 m\u00e1s de 700 retailers. En esta edici\u00f3n la organizaci\u00f3n contin\u00faa presentando temas de debate para encontrar buenas respuestas a las exigencias del nuevo consumidor. \u00abLas marcas, cuenta\u00a0<strong>M\u00f3nica\u00a0Garc\u00eda,\u00a0Chief Conference &amp; Training Officer de iKN Spain<\/strong>,\u00a0buscan la manera de compatibilizar su actividad comercial off-line y on-line\u00bb. Por este motivo los organizadores del forum ponen el acento en temas de discusi\u00f3n que aporten soluciones tecnol\u00f3gicas personalizadas y automatizadas para que el cliente pueda satisfacer sus necesidades tanto en tienda f\u00edsica como a trav\u00e9s de internet.<\/p>\n<p>Uno de los retos de los nuevos retailers es aplicar soluciones que gracias al Big Data y a los dipositivos m\u00f3viles faciliten cruzar informaci\u00f3n. As\u00ed, las marcas pueden saber qu\u00e9 productos interesan a sus clientes y estos puedan recibir informaciones y promociones que les permite tener una experiencia de compra m\u00e1s personal y adaptada a sus necesidades.<\/p>\n<p><iframe title=\"Retail Forum 2016\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/3M-3g20dxII?list=PLCWuyeWD8s0q4GZaEGORzoZr2NNEl3POz\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>&nbsp;<\/p>\n<p>Para abordar todos estos retos, Retail Forum 2017 contar\u00e1 con expertos de las principales\u00a0marcas, que se reunir\u00e1n en Madrid el pr\u00f3ximo 9 de febrero. Un evento de networking\u00a0imprescindible del sector retail y al que Trilogi (TLG Commerce) asistir\u00e1 por primera vez.<\/p>\n<p>Recuerda:<\/p>\n<p><a href=\"http:\/\/www.retailforum.es\/\" target=\"_blank\" rel=\"noopener\">RETAIL FORUM 2017<\/a><\/p>\n<ul>\n<li>Cuando: jueves 9 de \u00a0febrero.<\/li>\n<li>Horario: de 8:15h a 18:00 h<\/li>\n<li>Donde: <a href=\"http:\/\/www.novotelmadridcenter.com\/guia-madrid\/\" target=\"_blank\" rel=\"noopener\">Novotel Madrid Center<\/a>, Calle de O&#8217;Donnell, 53, 28009 Madrid.<\/li>\n<li>Inscripciones. Si est\u00e1s interesado en asistir puedes\u00a0<a href=\"mailto:comercial@trilogi.com?Subject=Retail Forum\" target=\"_blank\" rel=\"noopener\">contactar<\/a>\u00a0con nosotros.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00bfRealmente los eCommerce est\u00e1n ofreciendo experiencias de compra personalizadas? \u00a0\u00bfPor qu\u00e9 es tan importante la personalizaci\u00f3n en el proceso de venta online? \u00bfSe puede ofrecer una experiencia personalizada en un entorno mobile? \u00a0Lloren\u00e7 Palomas, director comercial y de marketing en Trilogi (TLG Commerce), dar\u00e1 respuesta a estas y otras preguntas en el marco del Retail [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":12853,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[448],"tags":[],"class_list":["post-12113","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tlg-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - 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