{"id":11920,"date":"2014-03-25T00:00:00","date_gmt":"2014-03-24T23:00:00","guid":{"rendered":"https:\/\/trilogi.com\/blog\/restaurante-online-nakashita\/"},"modified":"2024-11-28T07:29:22","modified_gmt":"2024-11-28T06:29:22","slug":"restaurante-online-nakashita","status":"publish","type":"post","link":"https:\/\/trilogi.com\/blog\/restaurante-online-nakashita\/","title":{"rendered":"El restaurante Nakashita, un japon\u00e9s con men\u00fa online."},"content":{"rendered":"<p style=\"text-align: justify;\">En el restaurante <span style=\"color: #99cc00;\"><a title=\"Nakashita\" href=\"http:\/\/www.nakashitabcn.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"color: #99cc00;\">Nakashita<\/span><\/a><\/span> se respiran aires del Brasil, toques mediterr\u00e1neos e indiscutiblemente, aromas de la cocina Japonesa. El dise\u00f1ador mallorqu\u00edn Ignasi Forteza y el sushiman brasile\u00f1o Marcio Araujo se unieron en el 2010 con la intenci\u00f3n de renovarse o morir. As\u00ed surgi\u00f3 Nakashita, un restaurante de Barcelona que tambi\u00e9n dispone de carta virtual.<\/p>\n<p style=\"text-align: justify;\"><b style=\"line-height: 1.5em;\">Ten\u00e9is\u00a0un restaurante muy japon\u00e9s, pero en vuestra carta hay pinceladas de otras cocinas. \u00bfPor qu\u00e9? Y sobre todo ahora, que la cocina japonesa est\u00e1 tan de moda.<\/b><\/p>\n<p style=\"text-align: justify;\"><b style=\"line-height: 1.5em;\"><\/b><em>No hemos querido ser un japon\u00e9s tradicional porque, siempre pens\u00e9 que para ello el propietario y el chef ten\u00edan que ser personas originarias de Jap\u00f3n y decidimos hacer algo diferente, fusionando lo japon\u00e9s con la cocina brasile\u00f1a y la mediterr\u00e1nea. La verdad es que la gente est\u00e1 muy contenta con el resultado y para nosotros es un hecho diferenciador.<\/em><\/p>\n<p><b>\u00bfPor qu\u00e9 decid\u00eds crear un restaurante con servicio de men\u00fa online a domicilio?<\/b><\/p>\n<p><b><\/b><em>Cuando empezamos con el restaurante, nos dimos cuenta que ten\u00edamos muchos pedidos por tel\u00e9fono y pensamos que una web nos ayudar\u00eda a dar respuesta.\u00a0 Adem\u00e1s creemos que es una forma de llegar a m\u00e1s gente.<\/em><\/p>\n<h3 style=\"text-align: center;\"><span style=\"color: #000000;\">\u00abCon el restaurante online podemos dar un servicio m\u00e1s amplio,<\/span><\/h3>\n<h3 style=\"text-align: center;\"><span style=\"color: #000000;\">es como tener una mesa virtual\u00bb<\/span><\/h3>\n<p style=\"text-align: justify;\"><b>En el restaurante f\u00edsico ten\u00e9is\u00a0capacidad para unos 15 comensales, tengo entendido.<\/b><\/p>\n<p style=\"text-align: justify;\"><em>Si, en la sala tenemos espacio para 15 personas y con el restaurante online podemos dar un servicio m\u00e1s amplio, es como tener una mesa virtual, eso s\u00ed, no queremos que nos sobrepase, porque siempre queremos dar un buen servicio y calidad. Ahora el volumen del restaurante f\u00edsico nos va muy bien y el online es un servicio que nos ayuda, pero si crecemos m\u00e1s, abriremos otro local.<\/em><b> <\/b><\/p>\n<p style=\"text-align: justify;\"><b>Cuando\u00a0decidisteis\u00a0dar el paso hacia el ecommerce, \u00bfQu\u00e9 era para vosotros fundamental?<\/b><\/p>\n<p style=\"text-align: justify;\"><em>Lo que ten\u00edamos claro es que quer\u00edamos ense\u00f1ar en la web el producto tal y como lo hacemos. Trasladar el producto que tenemos en el restaurante al hogar del cliente, pero conservando las mismas cualidades y calidad. Por \u00e9ste motivo, en la carta online no ofrecemos platos calientes, simplemente porque no podemos garantizar que lleguen al hogar del comensal, con la temperatura deseada.<\/em><\/p>\n<p style=\"text-align: justify;\">\u00a0<b>\u00bfQu\u00e9 consejos dar\u00edas a alguien que quisiera apostar por abrir un restaurante digital o bien una tienda online del sector de la alimentaci\u00f3n?<\/b><\/p>\n<p style=\"text-align: justify;\"><em>Desde mi propia experiencia, yo aconsejar\u00eda que se dejara llevar por el sentido com\u00fan e intentar hacer las cosas como te gustar\u00eda que las hiciesen para ti. Yo no quer\u00eda que un producto online fuera diferente a los que servimos en el restaurante de Barcelona, porque aunque sean dos l\u00edneas de negocio diferentes, corresponden a una misma marca.<\/em><\/p>\n<p style=\"text-align: justify;\"><em>Y centr\u00e1ndonos en el restaurante, aconsejar\u00eda que intentasen trabajar siempre rigi\u00e9ndose por la calidad, aunque eso signifique reducir ingresos a corto plazo.<\/em><\/p>\n<h3 style=\"text-align: center; padding-top: 20px;\">\u00abEl hecho de poder consultar la carta y hacer un pedido<\/h3>\n<h3 style=\"text-align: center;\"><span style=\"color: #000000;\"> a trav\u00e9s de la web, les ha facilitado la vida\u00bb<\/span><\/h3>\n<p style=\"text-align: justify;\">\u00a0<b>\u00bfCrees que el restaurante online y el servicio a domicilio os ha ayudado a fidelizar a vuestros clientes?<\/b><\/p>\n<p style=\"text-align: justify;\"><em>S\u00ed,\u00a0 muchos de los clientes han llegado a la web despu\u00e9s de venir al restaurante y otros por el boca a boca y el hecho de poder consultar la carta y hacer un pedido a trav\u00e9s de la web, les ha facilitado la vida. Lo sabemos porque al principio cuando empezamos con la carta online, hac\u00edamos una peque\u00f1a encuesta de satisfacci\u00f3n a los clientes. Nos gusta saber su opini\u00f3n y las respuestas fueron favorables.<\/em><\/p>\n<p style=\"text-align: justify;\"><b>He visto que est\u00e1is presentes en las redes sociales. \u00bfC\u00f3mo casan en un restaurante online?<\/b><\/p>\n<p style=\"text-align: justify;\"><em>Te da unas herramientas que desde el restaurante f\u00edsico no puedes hacer, todav\u00eda las estamos explorando, hemos hecho promociones, pero estamos seguros que son un elemento muy positivo.<\/em><\/p>\n<p style=\"text-align: justify;\">\u00a0<b>Y para acabar, \u00bfalguna an\u00e9cdota con el restaurante online?<\/b><\/p>\n<p style=\"text-align: justify;\"><em>Un d\u00eda estaba en Par\u00eds y me olvid\u00e9 de activar el restaurante online, no obstante, gracias a las nuevas tecnolog\u00edas, pude abrir el sistema desde el m\u00f3vil, a miles de kil\u00f3metros de distancia. Ese d\u00eda, tuvimos 10 pedidos.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>En el restaurante Nakashita se respiran aires del Brasil, toques mediterr\u00e1neos e indiscutiblemente, aromas de la cocina Japonesa. El dise\u00f1ador mallorqu\u00edn Ignasi Forteza y el sushiman brasile\u00f1o Marcio Araujo se unieron en el 2010 con la intenci\u00f3n de renovarse o morir. As\u00ed surgi\u00f3 Nakashita, un restaurante de Barcelona que tambi\u00e9n dispone de carta virtual. Ten\u00e9is\u00a0un [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":12549,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[448],"tags":[37,38,39,40],"class_list":["post-11920","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tlg-news","tag-japones-a-domicilio","tag-restaurante-japones-barcelona","tag-restaurante-japones-online","tag-restaurante-online"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>El restaurante Nakashita, un japon\u00e9s con men\u00fa online. | Blog Trilogi \u2013 The Digital Agency<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/trilogi.com\/blog\/restaurante-online-nakashita\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"El restaurante Nakashita, un japon\u00e9s con men\u00fa online. | Blog Trilogi \u2013 The Digital Agency\" \/>\n<meta property=\"og:description\" content=\"En el restaurante Nakashita se respiran aires del Brasil, toques mediterr\u00e1neos e indiscutiblemente, aromas de la cocina Japonesa. 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