{"id":11875,"date":"2013-06-04T00:00:00","date_gmt":"2013-06-03T22:00:00","guid":{"rendered":"https:\/\/trilogi.com\/blog\/efectos-nuevo-penguin\/"},"modified":"2024-11-28T07:29:24","modified_gmt":"2024-11-28T06:29:24","slug":"efectos-nuevo-penguin","status":"publish","type":"post","link":"https:\/\/trilogi.com\/blog\/efectos-nuevo-penguin\/","title":{"rendered":"Los efectos del nuevo Penguin"},"content":{"rendered":"

El 22 de mayo Penguin mudó la piel y dejó el 1.0 para vestirse con el esmoquin 2.0 (pero que nadie se despiste, no se trata de la segunda actualización de éste animalito, sino de la cuarta).<\/p>\n

\"\"<\/p>\n

Imagen:Mydeejay.it<\/h5>\n

Penguin forma parte del complejo algoritmo de Google, en otras palabras,  es una parte de las directrices que utiliza este motor de búsqueda, para mostrar, en una posición u otra,  las páginas web que tiene indexadas.<\/p>\n

El efecto del nuevo Penguin ya ha empezado a notarse. Según Searchmetrics<\/a> éstas son las webs más perjudicadas.<\/span><\/p>\n

\"\"<\/p>\n

Imagen: Reaplicante.com<\/h5>\n

 <\/p>\n

La mayoría son sites<\/em> pornográficas o páginas de juegos, aunque también hay marcas como Dish o SalvationArmy.<\/p>\n

 <\/p>\n

¿Cómo escapar el nuevo Penguin?<\/strong><\/p>\n

Todavía es pronto para saber cómo funciona, pero parece ser que las nuevas directrices van en la línea del 1.0. ¿Qué consejos seguir? Os dejamos 2:<\/p>\n

 <\/p>\n

    \n
  1. Revisar los links externos <\/a>(comprobar que sean de calidad y que tienen que ver con el tema principal que acontece a la web. También es aconsejable mirar que  no se está realizando un uso abusivo del mismo anchor text<\/em> o palabra ancla).<\/li>\n
  2. No utilizar las palabras clave de forma abusiva.<\/span><\/li>\n<\/ol>\n

     <\/p>\n

    Aunque el mejor consejo es trabajar siempre apostando más por la calidad que por la cantidad, así seguro que el pequeño pingüino, lleve el traje que lleve, estará contento.<\/p>\n

     <\/p>\n","protected":false},"excerpt":{"rendered":"

    El 22 de mayo Penguin mudó la piel y dejó el 1.0 para vestirse con el esmoquin 2.0 (pero que nadie se despiste, no se trata de la segunda actualización de éste animalito, sino de la cuarta). Imagen:Mydeejay.it Penguin forma parte del complejo algoritmo de Google, en otras palabras,  es una parte de las directrices […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[450],"tags":[],"class_list":["post-11875","post","type-post","status-publish","format-standard","hentry","category-emarketing"],"yoast_head":"\nLos efectos del nuevo Penguin - Blog Trilogi | The eCommerce Agency<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/trilogi.com\/blog\/efectos-nuevo-penguin\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Los efectos del nuevo Penguin - Blog Trilogi | The eCommerce Agency\" \/>\n<meta property=\"og:description\" content=\"El 22 de mayo Penguin mudó la piel y dejó el 1.0 para vestirse con el esmoquin 2.0 (pero que nadie se despiste, no se trata de la segunda actualización de éste animalito, sino de la cuarta). 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